Amy Porterfield teaches business owners, educators and entrepreneurs the profitable action steps for building a highly engaged email list, creating online training courses, and using online marketing strategies to sell with ease.
Recent episodes featuring Amy Porterfield
The title says it all. This is an episode, I definitely didn’t want to record… at first! But then I got to thinking, and I knew that sharing this experience with you, and being vulnerable was only going to help and benefit you and your business in the long run. Here’s what happened. I got an email from a student who was disappointed in my newest product and made sure I knew that she was not impressed. And you know what, it hurt. It really hurt. But after I took a step back, I realized that there are five things that I need to commit to in order to move my business forward, stand up for what I believe in, and block out those who don’t agree with me. Here’s a snapshot of those five things… Those who have achieved more than me will never judge me for wanting more. Sometimes things are going to get tough -- that’s just the nature of being an entrepreneur. So, I must commit to having thicker skin. I create my own thoughts and no one can hurt me. I’m in charge of what I think and feel… period. I’ll never let an individual’s opinion dictate how I feel or how I do business. I am here to stay. This episode was tough for me, so I want to thank you for allowing me to share my heart. Here’s a breakdown of the episode… [02:50] As entrepreneurs, we’ll always have people on the internet who disagree with our life or business goals — we have to ignore them. However, it’s a little different when you hear negative feedback from a student, and that’s exactly what happened to me. [03:37] During my recent membership site launch, a past student wrote in to share her opinion of what I was doing and, let’s just say, it wasn’t very positive. [05:39] Receiving something like this from a student of mine stung. In the moment, I recorded a response to her to let her know why I created my newest product and why I believe in it so deeply. [11:59] It’s important to remember that someone who has achieved more than you will never judge you for wanting more. [14:20] Sometimes things are going to get rocky and feel really uncomfortable. You've got to have thicker skin! [15:19] Because you create your own thoughts and feelings, no one can hurt you. Always keep in mind that you are in charge of what I think and what you feel. [17:25] At the end of the day, no matter who disagrees with what I’m doing, I am here to stay! Tell yourself that during hard times when building your online business.
What if I gave you a backstage pass to my annual event, The Entrepreneur Experience? Well, in this episode, that’s exactly what we’re going to do! In October 2019, Rachel Hollis, Stu McLaren, Jasmine Star, and Gina Gomez joined me in San Diego, along with over 600 entrepreneurs from every walk of life, for this amazing event. These all-star speakers brought their a-game and shared some pretty amazing entrepreneurial advice. Advice that was so good, I couldn’t just keep it to myself! In this episode, I’m giving you a little sneak peek of what The Entrepreneur Experience 2019 was all about and the phenomenal business advice that the attendees gained while they were there. First, you’ll hear from Rachel Hollis. She gets real (imagine that) and gives you some tough love. She talks about competition and an excuse that might be holding you back. After that, you’ll hear from Stu McLaren. He talks all about building trust to attract your ideal customer and taking a stand for what you believe in. My girl, Jasmine Star, is up next and she gives some practical social media advice. After all, she is the queen of social media. She also gives her take on third party posting apps -- I know this is a question every entrepreneur has! And then I have Gina Gomez coming in with a secret to creating happy customers and interactions. [03:53] Rachel Hollis says, "Don't compare your life to someone's curated social media life. We don't have time to waste. Every second we are looking outside ourselves to find the answer, we are wasting time." [08:04] Stu admits that he struggled with the guilt of making too much money but the truth is that money allows you to stand for what you believe in and make an impact! [12:52] Jasmine Star gives her tried and tested experience with third-party posting apps and why you should reconsider using them to organically reach your audience. [14:30] Gina says, "Treat everyone you work with as if they are your dream clients. Imagine how implementing this in your business would impact your experience, business, and industry."
One of the biggest excuses I hear from people wanting to start a business is that they feel they have the confidence they need to take their dreams and ideas and make them successful. My guest in this episode, Lisa Bilyeu, is living proof that it doesn’t matter what skill set or level of experience you have. What does matter is that you’re persistent and committed to creating a life that fulfills you and making your dreams your reality. Lisa is the co-founder of Quest Nutrition, and without any prior entrepreneurial experience, she helped grow the company by 57 thousand percent -- that’s 82.6 million dollars in revenue -- in just three years. Lisa and her husband, Tom Bilyeu, have gone on to sell Quest Nutrition, a protein bar company, and have built a successful media company called, Impact Theory and Women of Impact. What I love about this interview is that Lisa and I dive into it all. We talk about figuring things out as you go (which I think we can all relate to), mindset shifts, challenges, actionable items to grow your business (yes, please!), shifting your perspective as a female entrepreneur, and even relationships. If you’re feeling like you don’t have enough experience to create a successful business or to become an entrepreneur, this episode is a must-listen! Here’s a sneak peek of our conversation… [01:43] Could you imagine growing your company by 57,000% in just three years or $82.6 million in revenue? Lisa Bilyeu the co-founder of Quest Nutrition and Impact Theory did just that. [11:26] Lisa gives a fabulous entrepreneurial tip... model your life as successful people model theirs. Find out how her and her husband did this until they started Quest Nutrition. [24:18] Lisa has the best mindset. She reminds herself that even if she starts a project from zero, as long as she could figure it out she would be okay. [28:21] "Saying I don't know is an excuse." She gives the hard truth that there is someone out there doing what you want to do. [36:18] Lisa and her husband shifted into a new business to make an impact on the lives of others. This episode is brought to you by Gravy, the company I trust to contact my customers within hours of a failed payment, capturing the updated billing information, and saving the customer my team and I worked so hard to acquire. If your revenue is currently at $250,000 or more a year and you know you’re losing money due to failed payments each month, I encourage you to check out Gravy. Click here to see how they can be an extension of your customer service and save you money.
Did you know that the number one regret people have during their last days is that they didn’t have the courage to follow their dreams and live a life that aligned with their deepest desires? In her book, The Top Five Regrets Of The Dying, Bronnie Ware says… “This was the most common regret of all. When people realize that their life is almost over and look back clearly on it, it is easy to see how many dreams have gone unfulfilled. Most people had not honored even a half of their dreams and had to die knowing that it was due to choices they had made, or not made.” Did you just get chills? I did. So my question for you is this… how are you going to make sure that you don’t experience the same regret? How are you going to conjure up the courage to follow your dreams and live a life that you love? A life on purpose. A life that fulfills you. My guest and dear friend, Marie Forleo has a simple practice to help you minimize regret and step into the confidence of taking action towards your dreams -- towards your heart’s truest desires. Marie’s been a guest on the Online Marketing Made Easy podcast many times before. And if you don’t know who she is, she’s been named the thought-leader of the next generation by Oprah herself. She’s a New York Times bestselling author, creator of one of the most popular training programs on the planet, B-School, and the creative force behind her award-winning show, MarieTV. In this episode, we’re talking about a powerful practice that she calls the “Ten-Year Test,” why you should always start before you’re ready, and how to create momentum towards your dreams. We’ll also talk about Marie’s free online business building workshop that she just released in which she’ll teach you The 6 Pillars of Building an Online Business. Marie has a tremendous gift for breaking things down to simple and understandable steps, so you do not want to miss this! I look forward to it all year. You’re going to love it! DON’T MISS THIS… The first video in Marie’s workshop series goes live today. Marie will share a simple 6 step roadmap to help you launch and grow your business online.  You can find it at AmyPorterfield.com/Marie or click on the image below. Don’t wait, because the series will only be available for a limited time. This episode is brought to you by LinkedIn, one of my favorite platforms to market on to reach my ideal customers. LinkedIn is excellent for businesses of all sizes and especially helpful for small businesses who are just getting started and are looking to drive traffic and engagement. At the end of the day, LinkedIn ads are helping smaller businesses get bigger results… and that’s why I love it. Right now, LinkedIn is offering my listeners a free $100 LinkedIn ad credit to launch your very first campaign. Click here to grab your ad credit! Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!
Cue the confetti! We are celebrating our 300th episode, and I can hardly believe it. What a wild, fun, and amazing ride! Thank you for being part of this journey with me.  It’s because of you that we are here at episode 300.  We wanted to do something extra special for this episode -- something a little different. So, we picked some of our favorite segments from our top episodes and wrapped them up all into one like a little gift. (A gift from me to you!) Speaking of gifts… we have a giveaway  That means that this episode is plump full of some of our very best business and online marketing tidbits handpicked from our impressive (if I may say so myself) 300 episode line-up.  Some of these clips are interviews, some are from solo episodes from yours truly, and all of them are extremely insightful. I cannot wait for you to hear them! From Marie Forleo to Jennifer Allwood to guidance from my personal experience, you’re in for a treat (and going to want to take notes!) Here’s a glimpse of what’s in this power-packed episode… Tip #1: Showing Your Scars. I talk about how being vulnerable and real can help you get noticed whether you’re starting out or a veteran in your industry. Tip #2: Use a Facebook group to build relationships. Caitlin Bacher shares her knowledge and experience warming up cold leads with a value-packed Facebook group. Tip #3: Utilize a live series instead of a webinar. What?! I know, right? Not what you’d expect from me. Listen to find out when and why a live series might be a perfect fit for you and your business. Tip #4: Get crystal clear on your Ideal Customer Avatar. I’m at it with my girl, Gina Onativia. She breaks down the importance of having a clear understanding of your ICA and gives you specific examples of how your ICA will help you with two very important areas when creating your digital course. Tip #5: Get creative with your free, valuable content. Have you been stuck on what to create for your freebie? Look no further! This clip gives you some of my favorite examples of what to do for your freebie or lead magnet, and a few questions to ask yourself to get hyper clear on what you’re going to create.  Tip #6: Utilize various streams of income. I loved this episode! Jennifer Allwood drops a few knowledge bombs about when and how to create multiple streams of income to boost your revenue and create passive income.  Tip #7: Attract leads with a free video or audio training. In this solo clip, I dive into why having a video or audio training for your lead magnet is one of the best ways to connect with your audience on a personal level.  Tip #8: Build your email list like your life depends on it! I’m back at it with Queen Marie Forleo. We get into why you should tread cautiously when building your business via social media and what you should do instead to ensure you keep your audience close to you and to strengthen your communication skills.  Okay, I know that was a lot. Here’s how today’s episode goes...  [03:18] Be more human with what you share with your audience, and don't be afraid to tell stories related to the messy middle over and over again. It's scary but, trust me, it's so worth it. Talk about the tough stuff when you're in it, but also tell stories of how you overcame the hard stuff so that your audience can learn from your mistakes. [07:17] A Facebook group is your ticket to showing up in your ICA's news feed! If you've got a page, you better have a group too. Use it to build your email list and your relationship with your audience. [10:04] Not quite ready to host a webinar? Try doing a Facebook live series instead. This is a great way to promote a launch and offer your audience valuable content! [13:10] Take your ICA a step further by identifying how they will feel before and after your course or offer. Remember that people are driven by emotion -- lead with that! [19:04] Attract your ICA with valuable, free content... but make sure it's directed towards them. Struggle to come up with a freebie? Listen up for some prompts! [23:37] Set your business up for revenue success with multiple streams of revenue! There are many ways to do this whether you're a beginner or an advanced entrepreneur. [26:15] Have you ever thought about using free videos or audio for your lead magnet? In fact, these are my favorite lead magnets. Your audience will love these -- trust me! [39:55] Build your email list like your business depends on it... because it actually does. Get this, email marketing has an ROI of 3800%. Plus, 72% prefer promotional content through email over social. So when I say you should use grow your email list... I mean it! Subscribe & Review in iTunes Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes! Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you! Links mentioned in this episode: Episode 203 How To Get Noticed Online When You’re Just Starting Out Episode 202 How to Engage Your Small Facebook Group When You’re Just Starting Out with Caitlin Bacher Episode 201 Five Ways to Make Money (Without Using Webinars) Episode 206 The Post-It Content Creation Mini Training with Gina Onativia Episode 195 The 6 Pillars of My Content Creation Process Episode 215 Creating Multiple Streams of Revenue in Your Business with Jennifer Allwood Episode 214 The Ultimate Guide to Choosing the Right Lead Magnet for Your Audience Marie Forleo How to Get Anything You Want Episode 197 How to 10X Your Results in 2018 (and Beyond) with 3 Dead Simple Strategies with Marie Forleo Online Marketing Made Easy Facebook Community
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Stats
Location
San Diego, CA, USA
Episode Count
578
Podcast Count
23
Total Airtime
2 weeks, 5 hours