Andrew Warner was an internet entrepreneur in the late 1990s who made his first millions selling online greeting cards. He later sold the company (Bradford & Reed) to Brad Greenspan. After that, he went on to create Mixergy, a site where he provides entrepreneur interviews and courses.
I came to Mexico because I want to understand entrepreneurship in this country. And for some freaking reason, even though I’ve been doing interviews for over 10 years now, I don’t think I’ve interviewed a single entrepreneur from Mexico. So if they’re not coming to me, I’m coming to them. And the person sitting at the table with me he is Santiago Cepeda. He is a founder of a company that was called Lokald. They did online retail, a range of products, clothes, furniture, jewelry, that kind of thing. And unfortunately, the company is no longer. I came here to understand what happened, how he built it up, why it closed down, what we could understand about entrepreneurship in general from this experience, and maybe a little bit of color about what entrepreneurship is like in Mexico City. Santiago Cepeda was the founder of a company called Lokald, which sold a range of products online, including clothes, furniture, and jewelry. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. Toptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint
Today we are turning things around. My guest is going to interview me. You guys know I’ve gotten a lot of mileage out of landing pages. I’ve interviewed founders about how they built companies that optimize them. I’ve created courses around building better landing pages. The problem is that everyone out there is doing landing pages. It’s become hard to stand out. Well Brian Augsburger said he has something that’s brand new. It’s called Scroll, a company that creates longform content as a replacement for landing pages. Today he’s asking me about how I organized Mixergy so I could finally take a vacation. He’s going to turn what we talked about into a longform story. Brian Augsburger is the founder of Scroll, which creates longform stories for businesses. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. ActiveCampaign – Improve your marketing & sales processes by upgrading to an automated platform. Start sending follow-up that adapts to your customers’ behavior so you are sending the perfect message at the perfect time. You’ll have happier customers and higher conversions. See why over 150,000 marketers use ActiveCampaign to create intelligent marketing that gets better results. If you’re with one of their confusing competitors and you want something new, you owe it to your business to check out ActiveCampaign. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint
Joining me is a repeat guest. Josh Pigford is the founder of Baremetrics which provides subscription analytics and insights. I want to find out why he keeps launching other companies. Is it a huge distraction or does it add to his main company? Josh Pigford is the founder of Baremetrics which provides subscription analytics and insights. Sponsored byToptal – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to Toptal.com. Get the best of the best right now. ActiveCampaign – Improve your marketing & sales processes by upgrading to an automated platform. Start sending follow-up that adapts to your customers’ behavior so you are sending the perfect message at the perfect time. You’ll have happier customers and higher conversions. See why over 150,000 marketers use ActiveCampaign to create intelligent marketing that gets better results. If you’re with one of their confusing competitors and you want something new, you owe it to your business to check out ActiveCampaign. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint
Joining me today is an entrepreneur whose post went viral on Indie Hackers. Ajay Goel is founder of Gmass.co which allows you to send mass customized emails within Gmail. I invited him here to talk about how he turned it into a business. I also want to know why this was the right followup business to his previous company. Ajay Goel is founder of Gmass.co which allows you to send mass email campaigns within Gmail. Sponsored byHostGator – Ready to take your website to the next level? Whether you’re a first-time blogger or an experienced web pro, HostGator has all the tools you need to create a great-looking website or online store. A wide range of options includes cloud-based web hosting, reseller hosting, VPS hosting and dedicated servers. Founded in 2002, HostGator is the perfect web partner for business owners and individuals seeking hands-on support. Visit www.hostgator.com/mixergy to see what HostGator can do for your website. ActiveCampaign – Improve your marketing & sales processes by upgrading to an automated platform. Start sending follow-up that adapts to your customers’ behavior so you are sending the perfect message at the perfect time. You’ll have happier customers and higher conversions. See why over 150,000 marketers use ActiveCampaign to create intelligent marketing that gets better results. If you’re with one of their confusing competitors and you want something new, you owe it to your business to check out ActiveCampaign. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint
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Creator Details

Episode Count
370
Podcast Count
8
Total Airtime
5 hours, 6 minutes