Bjork Ostrom Podcast Image

Bjork Ostrom

Bjork Ostrom is co-founder of the Pinch of Yum food blog, founder of Food Blogger Pro, a membership website that teaches food bloggers how to start, grow, and monetize their blogs, developer of WP Tasty and Nutrifox, two popular plugins for food blogs and host of The Food Blogger Pro Podcast.
Recent episodes featuring Bjork Ostrom
211: Enrollment Week at Food Blogger Pro
Episode of
The Food Blogger Pro Podcast
How you can join Food Blogger Pro, when our prices are increasing, and how you can get access to a special master class called My Instagram Playbook. ----- Welcome to episode 211 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about Enrollment Week here at Food Blogger Pro. Enrollment Week at Food Blogger Pro  Welcome to Enrollment Week! This is a really exciting week here at Food Blogger Pro because we’re holding a free, virtual event, opening enrollment, and giving you the ability to sign up for an exciting master class. Here are the deets: Tuesday, July 16: Our Instagram Playbook Event Thursday, July 18: Enrollment opens on Food Blogger Pro Thursday, July 25: The last day to get our current prices and access to the My Instagram Playbook Master Class An important note about this enrollment period is that Food Blogger Pro enrollment will stay open indefinitely, which means that enrollment will remain open after July 25! We are increasing our prices after that date, so if you want to lock-in our lower prices, be sure to join before then. Bjork summarizes all of the exciting events and offerings in this episode of the podcast, and we can’t wait to share it with you! In this episode, Bjork shares: Why Instagram is so important for Pinch of Yum How to sign up for the Our Instagram Playbook Event When you can join Food Blogger Pro When our prices are increasing How you can get access to the My Instagram Playbook Master Class How to find testimonials from past and present Food Blogger Pro members Resources: Sign up for the Our Instagram Playbook Event! Learn more about Food Blogger Pro Learn more about the My Instagram Playbook Master Class Check out Food Blogger Pro testimonials If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
210: Pinch of Yum's Instagram Playbook with Lindsay Ostrom
Episode of
The Food Blogger Pro Podcast
The two biggest decisions that helped Pinch of Yum grow their Instagram account, why it's important to track your social media habits, and how to register for our free, virtual Instagram Playbook event with Lindsay Ostrom. ----- Welcome to episode 210 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Lindsay Ostrom about her Instagram Playbook. Pinch of Yum’s Instagram Playbook  We have some exciting news for ya today - we’re holding a brand new, free, and virtual event next week called “Our Instagram Playbook.” During that event, Lindsay and Bjork will be opening the Pinch of Yum Instagram Playbook and talking through the intentional strategies and decisions that have helped grow the Pinch of Yum Instagram account to over 850,000 followers. This episode of the podcast is a bit of a teaser for that event, and Lindsay talks all about why having rules set up for the Pinch of Yum Instagram account has been so beneficial to her. You’ll learn all about where the idea of a playbook originated, what has contributed the most to the Pinch of Yum account’s growth, why we believe engagement is the most important, and more. And…be sure to register for our free event next week at foodbloggerpro.com/playbook! In this episode, Lindsay shares: How the Pinch of Yum team uses Instagram How they generate income on Instagram What a playbook is Why it’s helpful to have a playbook for something like Instagram Why it’s important to keep track of your social media habits The two things that have contributed the most to their Instagram growth Proof that engagement is actually king What social media meetings look like on the Pinch of Yum team How you can sign up for our free, virtual event next week! Resources: Pinch of Yum on Instagram Lindsay on Instagram Sign up for the Instagram Playbook event! If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
209: FBP Rewind: How to Make $40K in the First Year of Blogging with Chelsea Lords from Chelsea’s Messy Apron
Episode of
The Food Blogger Pro Podcast
How you can make money from a blog, what Chelsea's social strategy looks like, and how much to charge for a sponsored post with Chelsea Lords. ----- Welcome to episode 209 of The Food Blogger Pro Podcast! This week on the podcast, we’re rewinding back to an episode from 2017 with Chelsea from Chelsea’s Messy Apron about how she made $40,000 in her first year of blogging. How to Make $40K in the First Year of Blogging  We’re so thrilled to share another FBP Rewind episode with you today, and this episode with Chelsea Lords from Chelsea’s Messy Apron was originally published allllll the way back in 2017. That said, the advice and tips that she shares are all just as prevalent as they were back then. This is the story of how Chelsea made a whopping $40,000 in her first year of blogging. If you’re already monetizing your blog, or if you have a goal to start monetizing your blog sometime soon, you’ll love hearing about the decisions that Chelsea made in order to turn her blog into a profitable business. As you’re listening, we encourage you to note where you can tighten up some of your money-making processes in the pursuit of maximizing your blog income. In this episode, Chelsea shares: What her first step was to starting her blog as a business Why she underestimated the amount of money she would make in her first year Where her first year income came from The equation she used to calculate how much to charge for her first sponsored post How she balances family & work Why it takes her 15 hours to make a blog post How she decides what posts to make videos for What her Facebook strategy looks like What she would have done differently looking back Resources: Chelsea’s Messy Apron Chelsea’s eBook Adobe Premiere Pro Mixergy Podcast The sponsored post equation from Wooden Spoons Kitchen: (Time Spent x Hourly Rate) + ( (Page Views/1000) x Advertising rate)= $Price per Post If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
208: Success Story: Full-Time Blogging and Physical Products with Suzy Karadsheh
Episode of
The Food Blogger Pro Podcast
How to lean into a blogging niche, how to sell physical products online, and how blogging has changed through the years with Suzy Karadsheh. ----- Welcome to episode 208 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Suzy Karadsheh about growing a blog to a full-time job and selling physical products online. Full-Time Blogging and Physical Products  Today we’re hearing from Suzy, the blogger behind the site, The Mediterranean Dish. Suzy’s story is really awesome because she found her niche and really leaned into that niche, and then her blog took off. From running her own online store for her own products to bringing team members on to help with her business, Suzy is totally owning her space in the blogging world, and she’s here to tell you how she’s doing it. You’ll learn about some of the tools and processes she relies on, how she sells physical products, how she finally decided to take blogging seriously, and so much more. Enjoy! In this episode, Suzy shares: How blogging has changed since she started When she decided she would take blogging seriously How she formed her niche What the Mediterranean diet is The decisions that helped her blog take off How she sells physical products How she wrote for a magazine Resources: Submit a podcast idea! The Mediterranean Dish WP Tasty Nutrifox 15 Ways to Avoid Blogger Burnout 059: 9 Ways to Avoid Blogger Burnout with Bjork & Lindsay Ostrom Shippo If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Thanks to our Reviewer of the Week, Iva from Food by Iva! If you’d like to be featured, leave a review for us on iTunes and include your name and blog name in the review. We’d like to thank our sponsors, WP Tasty! Check out wptasty.com to learn more about their handcrafted WordPress plugins specifically made for food bloggers.
207: Consciously Uncoupling and Crafting the Ideal Workspace with Melissa Coleman
Episode of
The Food Blogger Pro Podcast
Building routines to deal with daily chaos, how parameters help you design, and tips for refining your design with Melissa Coleman. ----- Welcome to episode 207 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Melissa Coleman about designing your perfect workspace. Consciously Uncoupling and Crafting the Ideal Workspace You may recall that Melissa Coleman from the food blog, The Faux Martha, was on the podcast just back in December talking about her Year of the Pivot. Today, she’s here to continue the conversation and talk about the project she has been working on recently: designing the new Pinch of Yum offices. If you don’t have a dedicated office to work from, you’re not alone. But that doesn’t mean that you can’t make intentional decisions to refine and optimize your workspace. Melissa is here to talk through her process for designing a space, as well as the tips that you can and apply to your own workspace. In this episode, Melissa shares: How she’s pivoting her time Why it’s important to put some thought your workspace How she builds routines to deal with daily chaos Why you should start with the function of your space Why mood boards are helpful What parameters help you do The indicators that your space might be sub-optimal Tips for refining your design Resources: 181: The Year of the Pivot with Melissa Coleman Melissa on Instagram The Faux Martha Get in touch with The Faux Martha team about their design work The Minimalist Kitchen If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Thanks to our Reviewer of the Week, mak@sgt! If you’d like to be featured, leave a review for us on iTunes and include your name and blog name in the review. We’d like to thank our sponsors, WP Tasty! Check out wptasty.com to learn more about their handcrafted WordPress plugins specifically made for food bloggers.
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Stats
Location
St Paul, Minnesota, USA
Episode Count
227
Podcast Count
3
Total Airtime
1 week, 22 hours