David Hooper is an American marketing professional and broadcaster. He can be heard weekly on the syndicated radio show, Music Business Radio.
Recent episodes featuring David Hooper
Podcast Audio Settings – What I Recommend
Episode of
Build A Big Podcast - The Marketing Podcast For Podcasters
Those spam emails you've been getting are right – size matters. "Podcast hosting" isn't unlimited. And more and more people are getting their podcasts directly to mobile devices. Because of these things, the size of your podcast file matters – you want something that is quick to download and won't take up too much space in your hosting account. More info on how to get the smallest (and best-sounding) podcast file in this episode... Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.       
Podcast Mic Test - $30 Mic vs. $350 Mic
Episode of
Build A Big Podcast - The Marketing Podcast For Podcasters
Is an "expensive" mic worth the money? What's the best way to avoid popping your Ps? I was so excited to find the Popper Blocker to use in my favorite "on the road" mic, the GLS58. But the results weren't as great for me as I'd hoped they would be... I'm no audio engineer and I wasn't sure if the issue was me, the Popper Blocker, or my cheap mic, so I took everything to a real audio engineer, Stephanie Lesher, to get her opinion.  When I record with Stephanie, we normally use RE20 mics by Electro-Voice, so this episode also showcases the difference between the $30 GLS58 and $350 RE20. Before and after my talk with Stephanie, I used the BP40 by Audio-Technica, which is about $350 as well. Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.       
Call-Out Culture And Podcasting
Episode of
Build A Big Podcast - The Marketing Podcast For Podcasters
I released a Gay Pride Episode a couple of weeks ago with a mistake I knew might make me seem like a jerk. And it did...maybe. It wasn't a big mistake, just a single comment, but it was enough that I got a couple of messages about it. And it was enough that I caught it when editing. But I thought, "I think the context of this episode clears everything up." This episode (hopefully) clears things up as well as talks about how we can move beyond a related topic that all podcasters face sooner or later, "call-out culture." Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.       
How Podcast Hosts Make Money
Episode of
Build A Big Podcast - The Marketing Podcast For Podcasters
There's a report, or survey, or some other "lies, damn lies, and statistics" thing making its way around podcasting circles that talks about how "podcast hosts" make less money than anybody in podcasting. And that's probably true, when you consider how most podcasts are hobbies and most "podcasters" don't put a lot of time into them. But it's not true for podcast hosts who understand that we're more than just technicians.  More on this episode...  Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.       
Can $5 Stop Plosives?
Episode of
Build A Big Podcast - The Marketing Podcast For Podcasters
I have a cheap "mobile phone" podcast setup that's great for when I'm on the road. The only downside is my mobile mic of choice, a Shure SM58 knockoff by GLS, has a plosive problem. Maybe it's me. I'm used to broadcast mics like the BP40 and RE20 and am probably too close. Or maybe it's that the gain on my mobile setup is jacked. Or jacked plus one – there's not a lot of subtlety to it. Regardless, I was excited to find out about the Popper Blocker, an internal "pop filter" that fits ball-style mics like the GLS 58, I ordered one. This episode is my "unboxing" and initial review. Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.       
Share Profile
Are you David? Verify and edit this page to your liking.
Stats
Location
Nashville, TN, USA
Episode Count
685
Podcast Count
5
Total Airtime
2 days, 14 hours