Dennis Brown is a LinkedIn marketer, consultant, speaker, podcaster, and host of Growth Experts Podcast.
Dan McGaw is an award-winning entrepreneur and speaker, as well as the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. As one of the original growth hackers, Dan is here to give insights into how to leverage automation to save time and money, as well as grow your topline revenue.   Tune in to learn the benefits of leveraging text messaging and other digital channels as marketing tools in your business, in addition to the many tools Dan recommends for integrating automation into your business processes.   During this interview, we discuss:  2:16 – The inspiration behind Dan’s book, Build Cool Shit  3:07 – About McGaw.io  4:05 – The growth Dan and the firm has seen from 2019-2020 + The growth they’re projecting for the future   5:40 – The importance and potential benefits of automation in business  6:48 – How Dan has used automation to grow his business  9:35 – Automation as a tool for businesses with tight budgets  10:26 – Saving time + Customer acquisition: Lead scoring   12:31 – Great tools to score leads: The benefits of Autopilot  14:55 – What’s relevant and compelling today about automation based on the recent shifts in marketing?  16:24 – Examples of text-based automation (SMS) that aren’t spammy  22:49 – How to fill your marketing funnel with text message users + Giving leads credit vs. coupons  25:33 – Dan’s biggest piece of advice on making automation personalized and engaging  26:56 – Dan’s favorite business growth tools  27:44 – His most recommended book  28:23 – How to connect with Dan Plus, a whole lot more!   Resources:  Get a FREE copy of Build Cool Shit by Dan McGaw  Zapier  Autopilot  Trello  ConvertFlow  Lob  The Hard Thing About Hard Things by Ben Horowitz  Stillness is the Key by Ryan Holiday   ————————-  If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.  Connect with Dennis Brown   AskDennisBrown.com  LinkedIn  Twitter  Instagram [Free Giveaways] 
Peter Levitan is a consultant for advertising, digital, and public relations agencies, helping them to build kick-ass business development programs. He’s also the host of the Advertising Stories podcast. Peter is here to discuss his consulting work as well as some of the concepts he shared in his book, The Levitan Pitch, with a focal point of selling enterprise accounts virtually. Tune in to learn tips and techniques for mastering the virtual pitch, along with how you can make a lasting impression by leveraging a powerful “leave behind” before or after your virtual business meeting.  You don’t need to throw away the fundamentals of sales, building rapport, and nurturing business relationships to successfully pitch in a virtual space. In fact, you should keep those fundamentals in mind and make minor adjustments to keep them relevant. Throughout the conversation, Peter emphasizes understanding technological barriers, utilizing stagecraft to be unignorable, and prioritizing body language and eye contact in online communication. Are you ready to master the virtual pitch this year?  During this interview, we discuss:  2:38 – Peter’s background  2:47 – The inspiration and mission behind The Levitan Pitch  5:34 – How does the classic concept of pitching and selling large enterprise accounts translate into the modern world? How do business owners embrace that change?  9:16 – The best advice for navigating virtual business meetings and sales presentations  12:35 – Have you ever used your skills to raise capital? + More on crafting your Zoom call  15:47 – The importance of body language and eye contact in virtual communication  17:08 – Recording and sending informative videos ahead of your virtual meeting  18:47 – What to do after a virtual business meeting: Tips for extending the digital experience beyond one call  20:32 – How Peter leveraged “leave behind” by making a microsite for his client  25:24 – The power of bringing in 3rd party voices to reinforce your discussion  26:21 – Peter’s favorite business growth tools  27:35 – His most recommended book  28:21 – How to connect with Peter  Plus, a whole lot more!   Resources:  The Levitan Pitch by Peter Levitan  Connect with Peter on LinkedIn  Visit his website: www.PeterLevitan.com   Email Peter: peter@peterlevitan.com   TikTok  David Meerman Scott's books  The Marketing Book Podcast ————————-  If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.  Connect with Dennis Brown   AskDennisBrown.com  LinkedIn  Twitter  Instagram [Free Giveaways] 
In this episode. I'm gonna share with you "7 Tips for Better Focus". In my experience as an entrepreneur for over 25 years it's very very hard to stay focus, but here are some useful and effective tips to better your focus. So jot down some notes and enjoy! If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode. Connect with Dennis Brown  AskDennisBrown.com LinkedIn Twitter Instagram [Free Giveaways]
Dan Lok is a serial entrepreneur, author, eight-figure business owner, and an expert in copywriting. Dan is back on the show to discuss his scalable copywriting formula and the strategy he designed to work for modern copywriting in 2020 and beyond. He also divulges expert advice on how to bring longevity and the ability to pivot to your business.  Tune in to learn what copywriting truly is and why it’s important for selling on social media, as well as how to narrow down your messaging to be extremely effective and attractive. Everything is easier when you have a strong hook and Dan believes words are the true currency of business. Do you agree?  During this interview, we discuss:  2:26 – What Dan is working on right now   3:33 – Unique software he has acquired and launched recently   5:00 – A bit about Dan’s background + What is copywriting?  8:07 – The difference between old school copywriting and modern copywriting  10:47 – The importance of effective copywriting on social media  13:11 – How Dan approaches copywriting in a scalable format + What is your unique mechanism?  20:17 – Dan’s candid thoughts on direct response copywriting and branding  22:42 – Leveraging the Brand Triangle: Personal brand, company brand, and product brand  27:23 – The importance of learning the fundamentals and proper skills of copywriting + Hiring and working with copywriters  31:04 – A few simple tricks anyone can use to make sure their copy is effective  24:37 – How to connect with Dan  Plus, a whole lot more!   Resources:  Listen to episode 132 with Dan Lok  Instant Scripts  www.DanLok.com   ————————-  If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.  Connect with Dennis Brown   AskDennisBrown.com  LinkedIn  Twitter  Instagram [Free Giveaways] 
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Creator Details

Location
Buffalo, NY, USA
Episode Count
330
Podcast Count
3
Total Airtime
5 days, 3 hours
PCID
Podchaser Creator ID logo 093174