To commemorate episode 100, Inspired Money has a guest host with me in the guest seat. Guest Biography A huge thank you to Jerod Morris, host of the podcasts Unemployable, The Assembly Call, and Podcast on the Brink. He is also a founding member of the team behind the THINKERS Notebook and THINKERS Manifesto. Today, he takes over as host of Inspired Money to interview yours truly, Andy Wang. Andy is a Managing Partner at Runnymede Capital Management and host of the Inspired Money Podcast, a show that ranks in Apple Podcasts top Business News charts. He has been named among the INVESTOPEDIA 100: Most Influential Advisors, Top 100 Most Social Financial Advisors by Brightscope, and has appeared on Reuters TV, The Huffington Post, Barron's, and Forbes. Andy is a co-founder of the Asian American Podcasters group where creatives, producers, hosts and editors can support one another, share and collaborate to amplify their voices and podcasts. Runnymede is a fee-only registered investment adviser (RIA) to companies, 401(k) plans, non-profits, and individuals. Andy is married, has three children, and can be periodically found performing Hawaiian guitar in the New York tri-state area. I am so glad that Jerod agreed to help me celebrate episode 100. Show notes: http://www.inspiredmoney.fm/100 Find more from our guest: runnymede.com inspiredmoney.fm andywangmusic.com facebook.com Twitter Instagram Youtube LinkedIn Mentioned in this episode: jerodmorris.com Jonny Nastor showrunner.fm assemblycall.com - IU basketball podcast and postgame show Chris Curran - Podcast Engineering School Happily Retired in Their 40s by Spending Less | Tim and Amy Rutherford Personal Finance with Comedy and Play on the Stacking Benjamins Podcast | Joe Saul-Sehy Growing the Unstructured Podcast with Eric Hunley Always Finding a Way Ahead with Wendy Glavin Inspired Living Everyday With a Disability | Win Charles Lessons from a Financial Coach and Millionaire Next Door | Rocky Lalvani Setting Small Goals to Achieve the Extraordinary | Colin O'Brady "Weird Al Yankovic" tour dates Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter or Facebook. Join us at the Inspired Money Makers groups at facebook and LinkedIn To help out the show: Leave an honest review on Apple Podcasts. Your ratings and reviews really help, and I read each one. Email me your address, and I'll mail you an autographed copy of Kimo West and Ken Emerson's CD, Slackers in Paradise. Subscribe on Apple Podcasts. Special thanks to Jim Kimo West for the music.
Professional podcaster, Jerod Morris talks about podcast positioning as a way to stand out and keep listeners coming back. I'm excited to have Jerod on because he's been a great mentor to me and the Inspired Money podcast. Guest Biography Jerod Morris is a writer, podcaster, and content strategist with over a decade of experience building online audiences and helping others do the same. He currently hosts the podcasts Unemployable, The Assembly Call, and Podcast on the Brink, and is a founding member of the team behind the THINKERS Notebook and THINKERS Manifesto. Show notes: http://www.inspiredmoney.fm/099 In this episode, you will learn: Jerod's meandering career path that led to 5 podcasts and content marketing. The importance of learning by doing. And we discuss podcasting today and the importance of positioning. Whether you're a podcaster or not, this applies to marketing in general if you seek ways to rise above the noise. Find more from our guest: jerodmorris.com showrunner.fm jerodmorris40[at]gmail.com facebook.com Twitter Instagram Youtube LinkedIn Mentioned in this episode: Leave a voice message for episode 100: http://inspiredmoney.fm/hello100/ assemblycall.com - IU basketball podcast and postgame show Podcast on the Brink Unemployable with Brian Clark THINKERS Manifesto Podcast with Sean Jackson Unemployable with Brian Clark Runnymede Money Tip of the Week: Update your beneficiaries! Thanks for Listening! To share your thoughts: Leave a note in the comment section below. Share this show on Twitter or Facebook. Join us at the Inspired Money Makers groups at facebook and LinkedIn To help out the show: Leave an honest review on Apple Podcasts. Your ratings and reviews really help, and I read each one. Email me your address, and I'll mail you an autographed copy of Kimo West and Ken Emerson's CD, Slackers in Paradise. Subscribe on Apple Podcasts. Special thanks to Jim Kimo West for the music.
With the holiday season now in full swing, it's time to ask yourself a very important question: should you take a holiday break from your show?Here is answer: yes, we are.This will be our last episode of The Showrunner until January 9th, 2019. But before we go, we describe some important reasons why you should consider taking a break too, and offer up a few steps for how to execute a holiday break the right way so that you get the most out of the experience.
This week, we react to two articles that caught our eye — each of which deals with a topic we’ve discussed recently here on The Showrunner.First, we discuss this article from Nieman Lab (http://www.niemanlab.org/2018/11/consumers-love-smart-speakers-they-dont-love-news-briefings-on-smart-speakers-at-least-not-yet/): Consumers love smart speakers. They don’t love news on smart speakers. (At least not yet.)You may recall in episode we discussed a handful of reasons why short-form podcasts are a major growth opportunity. This article lends further credence to that idea … though we both urge caution before you think about just jumping right into producing one.Then, we discuss this article from Ahrefs (https://ahrefs.com/blog/podcast-advertising/): Podcast Advertising: $51,975 Spent. Here’s What We Learned.In episode 138 we discussed tips for striking a win-win-win deal with a new sponsor. This article provides a unique view of the sponsorship process from the perspective of the sponsor.
We talk a lot about the importance of building your email list and nourishing your subscribers — but what do you do when you are struggling to get anyone to join your email list in the first place?You need to examine (or reexamine) your lead magnet. And in this week’s episode of The Showrunner, we describe a simple 5-step process for creating a lead magnet that will lead to consistent conversions.Among the topics we discuss:• How to define the problem your lead magnet will solve (and why being able to complete this step is foundational for your ability reach your audience).• Why you need to provide ONE specific solution.• How to choose the best format for your lead magnet, with a handful of different types you should consider.• How to approach creating the content itself.• What steps you should take to make it look snazzy.And we use an example lead magnet Jonny created for Hack the Entrepreneur to walk through each of the steps. Click here to download it: https://www.dropbox.com/s/waztnafl5huz06u/10%20FILL%20IN%20THE%20BLANK%20HEADLINES.pdf?dl=Check out our sponsor Hover for your domain hosting needs. Go to Hover.com/Showrunner and get started today with 10% off your first purchase.If you find this episode useful, you should also check out these recent episodes: •  23+ Ways to Earn Profit From Your Podcast•  22 Tips to Help You Avoid Costly Mistakes With Your Email List•  How to Market a Podcast: 7 Ways to Get More Listeners