Nir Eyal is an American author, lecturer and investor known for his bestselling book, Hooked: How to Build Habit-Forming Products.After graduating from Stanford University's Master of Business Administration program, Eyal taught a course at the Stanford Graduate School of Business on product design.Eyal is an expert in the field of behavior engineering, which incorporates elements of behavioral science to enable software designers to develop habit-forming products for businesses.
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1 day, 2 hours
Podchaser Creator ID logo 106791