Scott Voelker Podcast Image

Scott Voelker

Appearances

Add Appearances
Recent episodes featuring Scott Voelker
TAS 726: Business Growth AUDIT (P.A.C.E. Exercise Overview) 
The Amazing Seller Podcast
What would it mean for your ecommerce business if you received a clear blueprint that explains how to set up a sustainable brand? Does that sound too good to be true? It’s not! On this episode of The Amazing Seller, you’ll hear from Scott as he gives an update on Brand Accelerator Live, goes over the PACE method, helpful questions you can ask yourself, and much more. Don’t leave your brand-building efforts up to guesswork - learn from someone who had been there before! Tune into this episode as Scott shares some helpful information that you don’t want to miss!  Asking the right questions Did you know that one of the best ways to get to the heart of a situation is to ask questions? Any good councillor or investigator knows that asking questions is a valuable tool. Have you honed your question asking abilities? If you want to keep a close tab on your business - get in the habit of asking yourself tough questions. Why not set a time each quarter or year where you take a deep dive into your business, asking tough questions in the process? Make sure to catch this episode of The Amazing Seller as Scott gives several helpful questions you can address in your business!  PACE recap What is the story behind the PACE method? Why is Scott so convinced that this method works so well? The PACE method isn’t just theory - it’s a method that Scott developed and utilized in a brand he built from the ground up. Here is a brief recap of what PACE stands for:  P - Preparation and Foundation A - Attention in your market C - Cultivation to connect with your market E - Expansion to grow and scale your business You can catch Scott expand on each stage of PACE and provide questions specific to each stage by tuning into this episode of The Amazing Seller. You don’t want to miss it!  Brand Accelerator Live If you’ve been around the TAS community for very long, you know that Scott is pumped up about Brand Accelerator Live! He has poured a lot of time and energy into Brand Accelerator Live, and he wants to give everyone an opportunity to learn from the high-quality content that is shared there. You can check out the resources section at the end of this post to learn more about Brand Accelerator Live, future events, and how to get recorded sessions. As always - don’t forget to drop Scott a line and leave a review for the show wherever you listen to your podcasts!  OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] The preparation and foundation stage.  [7:00] How to grab your target audience’s attention.  [9:45] Cultivating your relationship with your audience.  [12:00] Expanding your brand.  [15:00] Closing thoughts from Scott.  RESOURCES MENTIONED IN THIS EPISODE www.BALtickets.com www.brandacceleratorlive.com www.ecombizbook.com www.theamazingseller.com/pace www.theamazingseller.com/boost
TAS 725: Brand Building Tips and Email Copy Writing Master Class with Mike Kim
The Amazing Seller Podcast
What would you pay to get in the room to learn from an email copywriting expert? What are brand building tips and insights from successful leaders worth to you? On this episode of The Amazing Seller, you’ll hear from Scott as he welcomes his guest, Mike Kim. In his conversation with Scott, Mike talks about the different “Seasons” of business, what it takes to make a splash, how to succeed at writing email copy, and much more. Have pen and paper ready - you don’t want to miss a minute of this powerful episode featuring Mike Kim!  What “Season” are you in?  If you had to describe the stage of growth your business is currently in using the four seasons of the year - how would you describe it? Are you in the throws of spring where everything is growing and blossoming or are you in the winter season where it’s time to slow down and plan for the long haul? According to Mike Kim, businesses go through cyclical periods of ebbs and flows. Tune into this episode of The Amazing Seller to hear Mike and Scott discuss the seasons their businesses are in and how sellers like you can do the same!  How to make a splash! As a business leader, you want your brand to make a splash every day, right? Wrong! If you are making a splash in your industry every day - you are going at an unsustainable rate. In order to have a healthy business model, you need to think strategically - play smarter, not harder! Mike Kim stresses the value of carving up your year into three, four-month segments. Dividing up your year into three segments allows you ample time to craft, build-up to, and deliver a compelling splash for your audience. To hear more from Mike on what it takes to make a successful splash in your industry, make sure to listen to this episode of The Amazing Seller!  Why your email list is your best tool  Did you know that your email list the best weapon in your business arsenal? It’s true! If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you build up a robust email list. Scott is not the only voice out there highlighting the value of an email list - Mike Kim is a huge advocate too. According to Mike, you could take away all of his social media channels and his website, but if he still has his email list - he’ll be in business. Can you imagine saying the same for your business? Learn more about building an email list and writing compelling email copy by Mike Kim on this episode!  Stand up for yourself! Let’s face it - the business world is not for the faint of heart. You need to have thick skin and a ton of common sense if you have any hope for long-term success in the ecommerce industry. Too often, business leaders are too shy about promoting their brand and making a big deal about what they have to offer. Then there is the other side of the coin where business leaders get too confident and cocky - that approach turns buyers away. What is the best approach? Listen to this episode of The Amazing Seller as Scott and Mike Kim discuss the topic of publicity and much more! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [4:30] Mike Kim joins Scott on the podcast.  [7:00] The different “Seasons” in business.  [9:45] Mike talks about making a “Splash.”  [20:15] Why you should become an expert at writing email copy.  [28:00] Crafting the right subject line.  [39:00] Publicity shouldn’t be a bad word.  [46:30] How to connect with Mike.  [54:40] Closing thoughts.  RESOURCES MENTIONED IN THIS EPISODE www.BALtickets.com www.BrandAcceleratorLive.com www.theamazingseller.com/buildlist Exactly What to Say Brand You Podcast with Mike Kim www.writegreatcopy.com
TAS 724: How to Post Giveaway In MY FB Group to Build My List? Ask Scott #228
The Amazing Seller Podcast
Are you fired up and ready to attack the weekend? What are your plans to move your ecommerce business forward? Have you identified areas that need your attention? If you need a little push to get things going - you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller! On this episode, you’ll hear from Scott as he shares an update about Brand Accelerator Live, answers a question from a TAS follower like you, and much more. Make sure to pay attention - Scott covers some helpful information that you don’t want to miss!  Do you have a Facebook page set up?  If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you grow your following. One of the best ways to grow your following is to create a Facebook page for your brand. Too often, sellers get really excited and set up a Facebook group, but they don’t take the extra step to set up a Facebook page. You need a Facebook page because that tool allows you to run ads to grow your following. Learn more about the value of creating a Facebook page by tuning into this episode of The Amazing Seller!  Don’t forget to follow up!  Did you know that you could be leaving money on the table when it comes to your ecommerce business? It’s true! You might be surprised at the number of ecommerce business leaders who fail to take the time to follow up with people. Remember what Scott always says - customer service is critical! If you want your email list to grow, you’ve got to do everything you can to give people opportunities to join your contest or giveaway. Just because they didn’t sign up for the first round of giveaways doesn’t mean they aren’t interested! What do you have to lose? Create a follow-up method and see what happens!  People connect with people, not brands When was the last time you felt like a brand really cared about you? If you are like most people, the answer to that question is, never! Do you think that your brand will be any different? If you want to create a following that will fuel the growth of your brand, you’ve got to be willing to engage people on a human level! If you ask a question to your email list - don’t give them canned responses - reply like a human. Little tips like this one can make all the difference. If you are ready to put in the work - listen to this episode to learn more from Scott! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [7:00] Question: What do I post in my FB group to get them on my email list?  [10:45] Why you need a Facebook page for your brand.  [14:15] Don’t forget to follow up!  [16:20] How to keep the conversation going.  [21:15] Closing thoughts.  RESOURCES MENTIONED IN THIS EPISODE www.theamazingseller.com/ask www.theamazingseller.com/story www.BALtickets.com www.theamazingseller.com/boost www.theamazingseller.com/buildlist
TAS 723: The HYBRID Strategy to GROW Your Business 5X Or MORE!
The Amazing Seller Podcast
As you build your ecommerce business, should you focus on the brand, an email list, content, or a mix of all three? Have you figured out your strategy for long-term growth yet? On this episode of The Amazing Seller, you’ll hear from Scott as he breaks down a hybrid model that can help sellers like you take your business to the next level of growth. If this model sounds familiar, that’s the point! Scott has been sharing a version of the hybrid model for a while now. A helpful place to start understanding this model with real-world examples is TAS episode #717 - you can find the link in the resources section at the end of this post.  Content is KING When was the last time you went to Google to find an answer to a question or to get more information on a topic? If you are anything like the average American, chances are you’ve searched Google recently. How about YouTube? The truth is, we are living in an information age where people have resources available at the stroke of a keyboard. Don’t you want your brand to be counted in the number of places people go to get information and solve their problems? If you take the time to create relevant content around your niche market - you’ll find people will come from all corners of the internet to your brand. You can learn more about how content brings in traffic and much more from Scott by listening to this episode of The Amazing Seller!  Content leads to income As a small business leader, you want to do everything you can to get the word out about your brand and, if possible, make a profit in the process. What if you could kill two birds with one stone? As you’ve heard Scott repeat time and time again - content leads to traffic which leads to income! A great way to get your business off of the ground and running is to create content, attract traffic, and then monetize your blog. Using this approach, you can validate your product idea without having to spend all the money beforehand! Make sure to tune in to this episode of The Amazing Seller as Scott expands on this topic and much more - you don’t want to miss it!  Email is NOT dead  With the rise of Twitter, Facebook, Instagram, and others - the time for email and email marketing is long since dead, right? Wrong! Too many business leaders are convinced that email marketing has gone the way of the dinosaurs - that couldn’t be further from the truth. According to Scott, email engagement - when done right is actually on the rise and one of the best methods sellers like you can use to grow your business. Think about it - when was the last time you checked your email? If you are like most people - the answer is around the start of your day. Why not put in the time and energy to craft a compelling message that your followers will see in their email inbox? What do you have to lose? Listen to this episode of The Amazing Seller to hear Scott explain the value of building an email list and much more!  OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:00] Recapping episode 717.  [9:50] Content is where it’s at!  [12:00] Why you need to know your market inside and out.  [15:00] Keep the content coming - it brings traffic which can bring in money.  [21:30] Scott shares some content creation ideas.  [27:20] The value of email list building.  [30:00] Closing thoughts from Scott.  RESOURCES MENTIONED IN THIS EPISODE www.BALtickets.com www.theamazingseller.com/story www.theamazingseller.com/717 Travel Fashion Girl  AdSense MediaVine www.ecombizbook.com www.theamazingseller.com/buildlist
TAS 719: How DEATH and One Moment Created 100% Clarity (Identifying YOURS)
The Amazing Seller Podcast
Have you ever had a moment of clarity in your life where everything that seemed important suddenly loses its value and your mindset shifts? How did that moment affect you personally and professionally? On this episode of The Amazing Seller, you’ll hear from Scott as he shares a personal story, gives an update on what to expect at Brand Accelerator Live, explains why email is not dead, the value of knowing your “Why,” and much more. Pay attention - this is an episode you don’t want to miss!  The day everything came into focus  When life doesn’t go as you planned, you have two options - resist it or adapt. Are you part of the resist crowd or are you part of the adapt crowd? Scott had built a career working construction with his dad and saw that as his future until life threw him and his family a curve ball. One day, coming home from work - Scott was greeted with the news that his mother had passed away. As you can imagine this news - was quite a shock and impacted the whole family. Scott decided from that moment that his life would be different - he was going to adapt to the challenges that life threw his way.  Sharing your story  If Scott’s story about the death of his mother pulled at your heartstrings - you aren’t alone! Scott as bold enough to share that story with his email list and it made a huge connection with his followers. For those who believe that email engagment is no longer effective - it’s likeky because they aren’t doing it right. You can’t just fire off an email and hope it connects - you need to put your personality - your heart and soul into the emails you are sending. To hear more about the power of using email to connect with your followers - make sure to listen to this powerful epsiode of The Amazing Seller!  Brand Accelerator Live  Are you ready for a fantastic time at Brand Accelerator Live? You have heard the hype and the hints that Scott has been sharing for months now - this is the month and the day is quickly approaching! If all goes as planned - this event in September is just the start. Scott will be unveiling new areas and projects that he has been working on that will take the TAS experience in a new direction. Tune into this episode of The Amazing Seller to hear from Scott and catch a bit of his enthusiasm - if you haven’t purchased a ticket yet - click the link in the resources section! OUTLINE OF THIS EPISODE OF THE AMAZING SELLER [0:03] Scott’s introduction to this episode of the podcast! [3:20] Why Brand Accelerator Live is going to ROCK.  [6:00] Scott’s moment of clarity.  [12:00] Your brand can help people find a solution and enjoy their life.  [16:20] What was the turning point in your life?  [19:00] Know your “Why!”  [21:20] Email stories can be powerful.  [24:10] Closing thoughts from Scott.  RESOURCES MENTIONED IN THIS EPISODE Brand Accelerator Live Death Wish Coffee Bulletproof Coffee www.theamazingseller.com/buildlist www.BALTickets.com
Share Profile
Are you Scott? Verify and edit this page to your liking.
Stats
Episode Count
722
Podcast Count
1
Total Airtime
2 weeks, 3 days