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Online Marketing Course Recommendations

This is a list of the podcasts that I recommend to students taking part in my Introduction to Digital Marketing for Business in Rathmines College, Dublin 6, Ireland.

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enormous

Created April 02, 2019

Updated June 23, 2023

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  1. The Digital Marketing Podcast

    Email Optimisation

    1Oct 25th, 201825m 30s
    We speak to Philip Storey from Enchant Agency who specialise in helping brands to improve their email marketing. Philip walks us through the art of email optimisation, exploring some tried and tested techniques and frameworks that any email mar
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    enormous

  2. Call to Action

    Joanna Wiebe on What Happens When Copywriters Get Lazy

    1Nov 11th, 201524m 52s
    Copywriters walk a fine line between adhering to best practices and thinking outside the box.On the one hand, you don't want to mess with what works. On the other, you need to get adventurous if you're going to stand out from the crowd - nothi
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    enormous

  3. Online Marketing Made Easy with Amy Porterfield

    #214: The Ultimate Guide to Choosing the Right Lead Magnet for Your Audience

    1Jun 7th, 2018
    Most of you already know I’m all about list building. In fact, one of my favorite mottos is “always be list building.” But not everyone knows that an indispensable element of any successful list-building effort is an effective lead magnet —a fr
  4. Reply All

    #109 Is Facebook Spying on You?

    8
    12Nov 2nd, 201735m 45s
    This year we’ve gotten one question more than any other from listeners: is Facebook eavesdropping on my conversations and showing me ads based on the things that I say? This week, Alex investigates.Further ReadingOur guide to keep Facebook f
    +11
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    enormous

  5. The Duct Tape Marketing Podcast

    The Seven Steps to Building a Marketing System

    1Sep 25th, 201814m
    Duct Tape Marketing's core belief is that marketing is not a set of tactics, it's a system. On this episode, John takes a closer look at the seven steps to building a successful marketing system that will generate great results for your busines
  6. Marketing School - Digital Marketing and Online Marketing Tips

    Neil & Eric's Biggest Lessons from the First 100 Episodes of Marketing School | Ep. #110

    1Nov 18th, 201610m 24s
    In Episode #110 Eric and Neil share their highlights from the past 100 podcast episodes. Apart from sharing what they’ve learned and what they’ve experienced, they’ll also thank all the listeners for being part of this journey with them! Time S
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    enormous

  7. Buffer CultureLab

    1: Superpower Values

    1May 2nd, 201615m 56s
    The first episode of a new podcast series about how and why we work, and how to give work more meaning. We'd love your feedback! Email us at [email protected] or Tweet us @buffer!   Transcript: Courtney: Hi, I'm Courtney Seiter. Carolyn: And I'm
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    enormous

  8. Social Media Marketing Podcast

    Is Facebook Organic Marketing Dead?

    1Mar 29th, 201948m 23s
    Have recent changes to Facebook impacted your marketing? Wondering what you should and shouldn’t be doing with your organic Facebook marketing? To explore Facebook organic marketing, I interview Mari Smith, a consultant for Facebook, and the le
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    enormous

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