Georg Petschnigg, in conversation with Stephen Cummins: "Having a tool for great thinking - Paper. Having a great tool to see inspiration and hold onto it - Collect. Having a tool to show, you know, your work -Paste. Having a great tool to deliver your ideas – Transfer. Right. So, we have a tool for thinking, seeing, showing and delivering. These are sort of the pillars of the creative process.And that's an incredibly exciting proposition, right? Because the world hasn't...doesn't understand that this exists yet. But it does. Like, we built it!"
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