Since ages there has been a war being ensued between Sales and Marketing. Both the functions fight for their recognition as being the ones responsible for bringing in the revenues. But that is a war and debate for corporates and conglomerates.

For solopreneurs and small business owners, both Sales and Marketing are seamlessly integrated. If that is you, most likely you are the one who is strategizing, planning and executing all aspects of attracting the right clients and converting them into paying clients. How on earth then do you know for sure what are the prime activities, metrics and areas for you to focus on when it comes to getting more clients in your business.

In this episode, the host Roshni Baronia, peel the layers on

1. The difference between Client Attraction and Client Acquisition

2. Which aspects of your business need your attention the most

3. Share a tangible tool which can bring your focus to the relevant metrics

Links mentioned in episode:

KPI Cheatsheet and Evaluator here https://bit.ly/ca-kpie

If you are struggling with getting more clients, chances are that you are spending your efforts and energy on things that are not bringing in results and revenue. Get this tool to gain clarity on your business performance.

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Share your sales challenges with me at bit.ly/mysalesquery

Know me more at the website roshnibaronia.com

Get in touch at [email protected]

Free resources from Roshni:

Get past your limiting beliefs through a 5 step framework to revolutionize your Sales Mindset. Get the free ebook www.roshnibaronia.com/e-book

Know the 5 ways to revamp your sales engine in an era post pandemic. Download the infographic https://www.roshnibaronia.com/sales-disruption-in-social-distancing/

Learn all your strengths, weaknesses, fears and how to overcome them by knowing your selling style. Take the authentic selling style test at https://www.roshnibaronia.com/know-your-selling-style/