People use your website differently if they're on the mobile or their computer. If you haven't considered what your visitors are trying to achieve on each device your website could be putting them off and sending them to your competition! In this episode Adam + Simon discuss how can you accommodate different users and what changes do you need to make sure you don't put off your customers with a bad experience?  Google Analytics can tell you about how people use your website and where they might be being put off. So how can you use this to inform how you structure and layout your website?  To connect and find out more visit adamandsimon.com