In this episode, Adam + Simon discuss how you can see what words people use to find your website, and how this can help your marketing. When people type a search query into Google some of them will end up at your website, and using a simple report you can see what words they used. How can you use this to make informed decisions, what does this tell you about the effectiveness of your marketing? Listen to this episode to find out.
Get Google Search Console setup here: https://search.google.com/search-console/about
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