A Web3 Primer with Jarrod Dicker
A Web3 Primer with Jarrod Dicker
A Web3 Primer with Jarrod Dicker
Jarrod Dicker, the former Commercial VP of Washington Post and CEO of Po.et, is back on Adlandia in his new role as General Partner at TCG (The Chernin Group).
Jarrod talks through the fundamentals of Web3, if and where brands should be hopping in, who on the client-side should be leading the charge, and his thoughts on legacy media co-existing with on-chain up-and-comers.
We also jam on why early content marketing signaled the current state of advertising and marketing, and the future of membership and community.
If anyone understands the intersection of legacy media and Web3 it’s Jarrod - this one’s not to be missed.
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ADLANDIA
Two of the advertising industry’s most innovative and thought-provoking voices provide an unfiltered perspective on the signals in the noise -- exclusively on the iHeartPodcast Network.Laura Correnti and Alexa Christon host conversations with the advertising industry’s best practitioners on the new and next in marketing, media, and creativity every other Tuesday. Each episode, Laura and Alexa spot marketplace trends, introduce inspiring talent, and debate ideas and business models - providing listeners with actionable perspectives to bring back to everything from brainstorms to boardrooms.Adlandia is a practitioner's podcast where critical thinking meets creativity, and pitch points, talk tracks, and the “way it’s been done before” aren’t allowed.Follow the show on Twitter @adlandiapodcast and please subscribe for future episodes. #iHeartAdlandiaJoin Podchaser to...
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