Seemi Kazmi is currently an executive director and global lead for Digital Health Solutions at Novartis. In this role she is responsible for developing technology solutions that help patients and physicians diagnose, treat and manage disease. Seemi started her career as a nuclear physicist and in her pursuit of the cool and innovative, has explored everything from telecommunications to augmented reality at leading companies like Nokia, Qualcomm, and Amgen.

Timestamps:
1:37 - Sleep technology
5:11 - User experience's role in changing human behavior
6:45 - How do you change human behavior?
11:17 - How do you incentivize people to care more about their health?
14:02 - The role emotion plays in human behavior
16:24 - Habit forming
19:09 - Apple's consumer healthcare products
25:01 - Is it possible for a small startup to take on big pharma?
29:02 - Is innovation easier in countries with government provided healthcare?
31:06 - Interesting consumer healthcare companies
32:40 - Is the evidence burden too high?
34:47 - Is America the best place to start a healthcare company?
36:56 - Is digital healthcare just for the rich?
39:51 - Will tech companies ever take over digital health completely?
42:58 - How can someone in software break into digital health?
45:24 - Seemi's favorite piece of technology