When people talk about "brand," do you think of "brand" and "messaging" as one? Branding is more than just the visual aspect, it's also verbal. What's the tone of the company as a whole? What's the tone of the CEO and other executives? Though branding and messaging are often an afterthought, it's really critical. My guest, Bobby G, is an expert in brand growth, so don't miss hearing his insights!

Top reasons to listen to the entire episode:

1. Don’t dilute your brand equity 

2. Hiring revolves around your business's values

3. Everything is marketing –– what it inspires them to do is brand
   
   

Full Show Notes Here!

Connect with Bobby Gillespie

Bobby Gillespie LinkedIn

Propr LinkedIn

Propr Website

Connect with Christina Del Villar

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