Steve Young
App Marketing by App Masters
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Steve Young
App Marketing by App MastersEpisodes
Steve Young
App Marketing by App Masters
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In this video, we'll show you a running tracker app that generates over $1 million per year despite not having a conventional onboarding process or a paywall. This is a testament to the app's success due to its widespread popularity and high do
Today’s guest is Simon Alex Bérubé, Founder of BetterSleep (previously Relax Melodies). He shares how he bootstrapped the app to over 60 million downloads and led the company to a successful sale to Teladoc Health (NYSE:TDOC) in 2021.You will
Dive into the intricacies of campaign optimization as we explore strategies to attract the most valuable users. Discover how prioritizing high-value users impacts your cost per install (CPI) and unlocks the potential for top-tier paying users.
Dive into the world of Google Play apps with Rafath Hajira, Yash Gupta, and Dheeraj Sharma, App Growth Leaders from App Masters. In this exclusive session, these seasoned experts will unveil the hidden strategies and insider tips for mastering
Unlock the potential of User-Generated Content (UGC) with insights from an industry expert. In this video, delve into the core elements that elevate UGC ads to top-performing status, providing valuable strategies for ad creation and optimizatio
Yash Gupta, Lead App Growth expert at App Masters shares another round of ASO and ASA tricks that you can use if you are on a budget.You will discover:The localization that works just as well as the Spanish-MexicoWhy you need to add 'app' an
Looking for ways to increase your revenue without breaking the bank? While user acquisition often comes with a price tag, conversion rate optimization (CRO) focuses on making data-driven psychological adjustments to your interface to encourage
Ready to skyrocket your app installs? Join our exclusive live stream where we unveil the 10-step approach to making meta ads work for app installs. Dive into a comprehensive guide designed to transform your app marketing strategy.Topics cover
Discover how the renowned NBA team, the Timberwolves, boosted their open rates by an impressive 60% through the implementation of custom emojis. Dive into the video to explore:Understanding Custom Emojis: Delve into the world of custom emojis
Bechir Arfaoui has been building apps since 2010. He has spent the last decade doing growth and marketing automations for e-commerce and apps. Today, he shares his very last experience with exiting apps, specifically his last 6-figure iOS app e
In this video, Steve is joined by Yash Gupta who is the Lead App Growth expert at App Masters.You will discover:- The ASO tricks working today- How to make low traffic keywords work on ASA- And Steve will answer all your app marketing quest
Discover how a blog post about the top calendar apps helped Cupla drive its first initial users and why she was NOT afraid to highlight her competitors in that post.Plus you'll discover:- The surprising feature that users loved and helped the
David Vargas is an experienced UA & ASO expert having managed 85+ apps across all the categories, with more than $10M in ad spend.You will discover:- How to set-up campaigns to maximize your ROI- How to test out new ad channels- The 3 layer
Any company that's sort of building a freemium type of product needs to figure out a monetization strategy sooner or later, whether it's going to be for advertising or subscriptions.Join us for an exclusive interview with Lomit Patel, Chief Gr
Whether you’re running paid ads on Meta or TikTok, the ad creative is the most important piece of your campaign.You will discover the essential ingredients for top performing ads including hooks, call-to-actions, types of footage, and more!Pl
Do you want to know how to scale up with paid campaigns on a small budget?Join us in this enlightening conversation with Yuliya Lennox, ex-CMO of BetterMe, who has scaled multiple apps to $1M a month. In this session, we'll delve into strategi
Discover how AI, particularly ChatGPT, can revolutionize your approach to marketing and product decision making. Lior Barak is a data leader with a proven track record of transforming organizations into data-driven powerhouses. As a consultant
I recently came across an amazing productivity tracker app making over $200K/month and was impressed by its user experience. Although we are not affiliated with them, I thought it would be a great idea to share what we can learn from their onbo
Today’s guest is the Co-Founder of Cupla, the app helping busy couples to manage their lives together.She previously founded stage phenomenon; Synthony, a proprietory concept of Dj's and Orchestra playing electronic dance tracks of all time. S
When launching a new app, positive reviews can significantly boost your app's credibility and user trust. In this video, we explore both aggressive and soft approaches to encourage user feedback and share some valuable tips on leveraging "app
A paywall is more than just a gateway to your app's premium features; it's a crucial touchpoint where users decide whether to engage further or move on. In this video we will explore the significance of elements that contribute to the anatomy o
Ever wondered if engagement is the key to increasing conversion and reducing churn? Join us in this insightful video as we explore the dynamic relationship between engagement and monetization, and how one can significantly impact the other. Po
I'll be sharing how much money we're making from our apps and the strategies I'm using to grow them into a six-figure business.You will discover:- How to come up with app ideas that are GUARANTEED to make $1,000 a month- ASO strategies for i
Ready to skyrocket your app downloads with TikTok Ads? 🚀 This video is your ultimate guide to getting started and maximizing your success on the hottest social media platform!🔍 Getting Started: Dive into the world of TikTok Ads as we walk yo
Discover the impact of AI on ad campaigns and consumer engagement.You will discover:- The AI Tools to Supercharge Your Marketing- AI prompt engineering to get the right output- How to use the right AI tools- Using AI for ad generationAs t
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