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The Mistakes That Shaped MeEpisodes
Episodes of The Mistakes That Shaped Me
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Emily Paladino is the Head of Customer Insights at Country Road Group and has the daunting task of feeding her team’s insights directly into the business strategy across all five of their brands (Country Road, Trenery, Witchery, Politix and Mim
Nektarea Cameron-Smith is currently Head of Customer Experience at Up and obsessed with building authentic customer relationships that deliver deliberate and consistent experiences. Combining empathy and analytics, Nektarea has created some ind
Damian Madden is a creative strategist who works on experience and creative transformation for luxury and fashion brands globally. Currently the Director of Digital Transformation & CX at Pernod Ricard he is also the founder and creative direct
Why does innovation matter in programmatic advertising? Put simply, without innovation all things wither and fade into obscurity…or die. But how do you remain innovative in the fast-moving world of programmatic? Drawing interesting parallels be
In this episode of AshtonCast we provide an exclusive listen to the keynote presentation from Jonathan Wan, Director of Global Marketing, Media & Social, Japan Airlines which he did at the 2020 Programmatic Summit. This was recorded just before
In part four of the Video Fast Forward series we chat with Regional Director, ANZ & Head of Audience, APAC at PubMatic. Peter has been at PubMatic since 2015 and has been involved in rolling out their suite of products across Australia and New
In part three of the Video Fast Forward series we chat with Nicola Lewis, Chief Investment Officer, GroupM. Nicola is a media executive with extensive experience across all channels, including a strong point of view on digital integration, and
In part two of the Video Fast Forward series we chat with Nick Young, Director of Sales - Digital & Publishing at Nine. Nick has over 15 years’ experience in the media industry and shares his views on all things CTV. Brought to you by our frien
Connected TV is one of the most talked about topics in town, and we’re all in agreement….. a huge opportunity for the industry. It promises to be the best of both worlds – the premium TV experience with all the benefits of digital for consumers
Customer experience is a discipline that has gained incredible momentum over the past few years, shaped by the advancements in technology and the evolving wants, needs and behaviours of our customers. In the final episode of this Reimagine Mark
In this episode of our Reimagine Marketing series, brought to you by our friends at SAS, we explore how three key technologies – attribution, automation and artificial intelligence - are reshaping how we engage with our customers. We’re joined
In the second episode of this Reimagine Marketing series, brought to you by our friends at SAS, we speak with Sam Stark, Head of Data and Analytics, Marketing and Sales at Foxtel. We look at how marketing is evolving in line with developments s
In this final episode of the Empathy in CX series, brought to you by our friends at Genesys, we speak to Jessica Rix, Head of Customer Interactions at Sunsuper to explore the work they’re doing to deliver more meaningful, authentic and empathet
Putting the customer first has always been pivotal, but it has never been more important. The past few months have shone a light not only on the importance of being customer-centric in our thinking and our strategy, but also on the need for agi
In the third episode of the empathy in CX series, brought to you by our friends at Genesys, we chat with Keith Pearce, Senior VP, Brand Marketing and Communications at Genesys. We explore the importance of purpose, nurturing communities and doi
In the second episode of the empathy in CX series, brought to you by our friends at Genesys, we chat with Elyssia Clark, Head of Customer Insights and Strategy at SEEK.As someone who strives to put the customer at the centre of their thinking a
In part 5 of the digital marketing maturity series, brought to you by Google Marketing Platform, we chat with Michael Schniering, a 10-year veteran of BCG. He runs BCG in Australia and is a trusted advisor on digital strategies to some of the b
While there’s no doubt that the first half of this year has been a challenging one, it is during times of crisis that we have a unique opportunity to show up for our customers. And customers remember how you’ve treated them during these times o
In part of the Digital Marketing Maturity series, proudly brought to you in partnership with Google Marketing Platform, we chat with Des Odell, a 20 year veteran in the digital space. In digital, he’s seen it all, done it all and works with som
Janet Ranola runs paid media for Australian E-commerce success story Koala.com. She has over 15 years experience in marketing across a variety of countries. This episode provides interesting insights into digital marketing maturity from the sta
In his 15+ years with Google, Barney Pierce has seen a lot. A Sydney native, Barney was based in New York during both the GFC and 9/11, arming him with the experience and knowledge necessary to operate at a higher level during the COVID-19 cris
Learn from a range of marketing experts about digital marketing maturity and how crucial it has become in light of COVID-19. Which companies have thrived, which have not and why have some fared better than others? Brought to you by our friends
This is the third part of a three-part series dedicated to helping you stay mentally healthy during COVID-19 and other times of great stress. Brought to you in partnership with our friends at UnLtd and production partners Pod Paste. In this epi
This is the second part of a three-part series dedicated to staying mentally healthy during COVID-19 and other times of great stress. Brought to you in partnership with our friends at Unltd and production partners Pod Paste. In this episode we
This is the first part of a three-part series dedicated to staying mentally healthy during COVID-19 and other times of great stress. Brought to you in partnership with our friends at Unltd and production partners Pod Paste. In this episode we c
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