The right partners and brief will save you time, effort and money.

You hire an agency to help you, your company or your client with a project. The agency asks your company how to proceed, and the company tells them what to do.

Or are they supposed to add their flair?

How do you brief an agency? How do you let someone else do their job but still let them know what's going on?

What does it mean when an agency calls a meeting with you and your client every day for two weeks: what does that imply?

BONUS: Do the lessons here apply to hiring people as employees?

👉 Download Alyssa's creative brief template here 👈

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