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Authentic Brand Mastery Podcast

Change Creator

Authentic Brand Mastery Podcast

A weekly Business, Entrepreneur and Marketing podcast
Good podcast? Give it some love!
Authentic Brand Mastery Podcast

Change Creator

Authentic Brand Mastery Podcast

Episodes
Authentic Brand Mastery Podcast

Change Creator

Authentic Brand Mastery Podcast

A weekly Business, Entrepreneur and Marketing podcast
Good podcast? Give it some love!
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Episodes of Authentic Brand Mastery Podcast

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How do you show up in the world with your business and what does it have to do with making money? In this episode we talk with Stephen Houragahn, freelance designer turned brand strategist and the CEO and Founder of Brand Master Academy. More a
Storytelling is the heart of marketing, but what do you need to know to make it work for your business?We connected with Seth Erickson who shares the answer to that question and much more. Seth Erickson is the Chief Mischief Maker for Storify A
How can we get more quality attention in the marketplace and bring attention to our ecommerce business or services business? Want more PR or to do a podcast roadshow? Consider writing your own book. In this discussion with expert Chandler Bolt,
There are many great ways to build up your personal brand and credibility. But when is the right time to consider something like a book? A powerful solution that goes a long way. Scott Turman is founder and CEO of Brightray Publishing, and we s
There comes a time in your business that you realize you need to run ads successfully to scale bigger. Derek Stroh is the founder of Horizons Digital Marketing, an e-commerce growth agency. We dive into the ins and outs of running ads on variou
Is positioning for your product or for the brand? Well, it's both! And the better your positioning, the better you sell. But how do we go about this? We spoke to the the leading expert in the space, April Dunford to unpack her secrets to succes
What really makes your online ads work for your business? Adam talks with a legend in the ad space who is also his own mentor in the ads space. His name is Aaron Parkinson and he is one of the pioneers of digital marketing. Since 2004, he has g
[EPISODE UPDATED] People talk about so many gimmicks to get leads and most times they bring leads that don't do anything for their bottom line. Our founder, Adam Force, has been down this road over the past 20 years and gives you the straight t
As founders and CEOs we face new challenges every day. But how do great leaders think and act to navigate those challenges successfully? We spoke with Deb Coviello who is the founder of Illuminations Partners, and who has over 25 years experien
With a wildly changing world tossing curveballs at you it can be hard to stick to your values and stay true to your business mission. We brought back the founder of the waste-free fashion brand, Tonle. Her name is Rachel Faller and she has been
How are you showing up in the world? What messages and signals are you firing off? Are they good or bad? These are all questions that our expert guest David McKnight can answer. For 20 years now he has helped high-performing entrepreneurs and e
Is success luck or is it an equation? Why are some entrepreneurs successful and others are not? In this episode, Change Creator Founder, Adam G. Force, talks about his experience with discipline and how it held him back for years, and what it t
What makes websites actually get results today so they aren't just digital paperweights. Marketing has tried and true core principles and trending strategies that change over time. We connected with the marketing agency owner, Wesley Mathews,
There are hard ways to make money with your business and there are smart ways. Most companies struggle, not because they can't get any new customers, but because they don't focus enough on the customers they already have. In this episode, Chang
How can you 2x, 3x, or even 5x your marketing success? How can you run ads in e-commerce and not lose your shirt? We spoke with the author and 20-year business veteran who is the CEO of Miva, Rick Wilson, to get insights on some core ideas that
Amazon is an entire ecommerce ecosystem of its own. The question is, should you be considering it for your e-commerce business? If so, when is the right time and how does it work? Robyn Johnson is the co-founder of Marketplace Blueprint and she
It's easy to get lost in the shuffling and before you know it you are just working FOR your business instead of having your business work for YOU! We caught up with an expert, Josh Fonger, who is a business-performance architect and cofounder o
Being a smart person and knowing a lot doesn't mean much if you're not acting on the information you know. Being attached to who you are now and saying, "that's how I've always been" is a path to nowhere. In this episode, Adam talks about one c
As entrepreneurs, we have a lot of crossroads to face and decisions to make. What are some of the critical path items that can really make things click for your success? Shawn Wenner is a media company founder and has built 2 brands. The second
The world is continuing to change quickly and that includes how people feel about businesses the experience they have with them. So what does that mean to your marketing and revenues? In this discussion, Adam talks about Attention vs. Trust and
Video can be so daunting for most people today because of the editing and uploading and setup processes. It's tiring. However, video is a very good tool for building your brand and connecting with people. So, in this discussion, Adam talks wit
No matter what stage of business someone is in they get stuck. And there are 3 core reasons that people get stuck. In this episode, Adam shares those 3 reasons and dives deep into the 1 most powerful reason to help you on your journey forward.
Are you leaving a ton of money on the table? If you misunderstand branding and don't have a real brand strategy, then you probably are. In this episode Change Creator founder, Adam G. Force, explains what branding really is and how it actually
What does it take to create authentic engagement with your audience that drives true brand affinity? We connected with brand expert Chris Kneeland who is the founder of the agency, Cult, where they focus on creating organic brand engagement tha
Building a media brand today is not an easy task. This is very different than other business models and requires a big money many times. Sam Adams and his cofounder Spencer Rascoff (cofounder of Zillow), teamed up to create dot.LA, which is a m
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