Jason Cutter
Authentic Persuasion ShowEpisodes
Episodes of Authentic Persuasion Show
Mark All
Search Episodes...
What makes authentic persuasion different from conventional sales tactics? Why is building trust so crucial in the sales process?In this episode, I talk about the importance of embracing authentic persuasion over high-pressure sales tactics, un
What unique challenges do salespeople face in industries with longer sales cycles? Why is it important to treat each conversation as an individual sales opportunity?In this episode, I emphasize the importance of treating each interaction in th
Why do you think customers often feel the need to consult with someone else before making a purchase? What strategies can salespeople use to make customers feel safe?When a potential client says they need to consult someone else, it's often a t
How can sales professionals ensure that they are making every feature and benefit about what the client specifically wants and needs?Tailoring solutions to the specific needs and wants of the client isn't just effective, it's fundamental. Any s
What are the potential consequences of not personalizing the sales process and not addressing the specific needs of the client?Tailoring your sales approach to address how your solution applies specifically to the customer is crucial. Avoid gen
Can you recall a time when you felt like the hero of your own story? How did that influence your actions and decision-making?As a sales professional, it's crucial to recognize that your customer perceives themselves as the hero in their own na
How do you deal with customers who are eager for change and open to making a purchase? How does relying solely on easy transactions won't be enough to sustain a successful sales career?Relying solely on easy transactions isn't sustainable for
Why is it important to understand the role of hope in sales conversations? What are some common misconceptions when it comes to instilling hope?It is important to build rapport, empathy, trust, and hope before focusing on closing techniques. By
How can a salesperson work on improving their ability to connect, relate, and build rapport with diverse groups of people, especially those who are different from them?Selling isn't about finding people like you. It's about understanding and ad
What are the consequences of prejudging potential clients? How does it influence the client's perception of salespeople?Prejudging potential clients based on their accent, appearance, or perceived characteristics can hinder the sales process an
How do assumptions impact a salesperson's approach to selling a product or service? What are the dangers of prejudging a customer based on their appearance?Avoid prejudging potential customers. Every interaction is an opportunity, and making as
How important is it to understand why objections are raised in sales conversations? How can this understanding be used to effectively handle objections?In today's episode, I discuss the importance of being in control of the sales process, overc
How does overpromising and overselling affect the customer's experience and trust in salespeople and businesses?Salespeople sometimes oversell their products or services, leaving customers disappointed and underwhelmed. It's like that car ad pr
Why is it important for salespeople to avoid giving out critical information, such as rates or fees, before understanding the client's specific needs and situation?Avoid the urge to instantly prescribe a solution to every prospect before unders
How does the phrase "prescription before diagnosis is malpractice" apply to sales? What are the potential negative consequences of sales professionals trying to push their solution to everyone?Take the time to truly understand your prospect's p
How do you engage with potential leads in a trade show booth? What are the key elements of the trust in the sales process?Building trust is a game changer in sales, especially for those who may feel uneasy about the pushy, traditional model. Sh
What are some common mistakes salespeople make when transitioning between rapport and empathy in a sales conversation?The transitions from rapport to empathy are crucial in moving prospects forward in the sales process. Many fail at this point,
What is the formula for building trust? How does rapport and empathy play a role in this formula?Trust is not something you can ask for or require. It's built through a combination of rapport and empathy. Establishing a genuine connection with
How does empathy play a crucial role in the sales process, especially when handling objections and concerns? What steps do you take when you realize you can't help a buyer?By guiding prospects towards a solution, even if it means not doing busi
Why is it important to put the prospect's needs first and ensuring that the energy conveyed in sales conversations is authentic and genuine?It's important to convey genuine care and empathy in sales conversations. By showing that you truly wan
In what ways can sales professionals effectively respond to customer skepticism? What role do ethical behavior and professional standards play in the sales process?Understanding that genuine persuasion is about helping people and not just makin
What are the negative consequences of always trying to move everyone forward in sales, regardless of whether it's a good fit for the customer?Sales is about doing the right thing for and with your prospects, not to them. Reject the misconceptio
What distinguishes an "easy deal" from a challenging one in sales, and why should sales professionals aim for the latter?It's crucial for sales professionals to not give up too easily. Instead of taking surface answers at face value, you shoul
Why is it important for sales professionals to be willing to tell potential clients "no" if their product or service isn't the right fit?Learning to say no in sales is essential for long-term success and building trust with potential clients. U
How does empathy play a crucial role in successful sales interactions? How can sales professionals benefit from understanding and embracing the power of saying no in their interactions with prospects?Understanding the importance of caring abou
Join Podchaser to...
- Rate podcasts and episodes
- Follow podcasts and creators
- Create podcast and episode lists
- & much more
Unlock more with Podchaser Pro
- Audience Insights
- Contact Information
- Demographics
- Charts
- Sponsor History
- and More!
- Account
- Register
- Log In
- Find Friends
- Resources
- Help Center
- Blog
- API
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More
- © 2024 Podchaser, Inc.
- Privacy Policy
- Terms of Service
- Contact Us