Pat Flynn is the man behind Smart Passive Income. He is the author of the book, Will It Fly? and soon releasing his next masterpiece, Superfans. Today, he talks about how you can get your customers engaged, eventually building your superfans who will soon evangelize for you.

What We Discuss with Pat Flynn:

• The why behind writing his next book, Superfans
• Who are your superfans and when to start serving them
• Understanding the lyrics of your superfans
• Offering small, quick wins on a micro level
• Creating a sense of belongingness to elevate your brand 
• Creating unexpected moments of surprise
• Building superfans without any hidden agendas
• You have to show up in order to build superfans!
• Pat's book writing process for Superfans
• Rising above your fears to help other people

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