Every startup wants to achieve growth, but it can be hard to know where to start. We sat down with Holly Roland, CEO of Emerald Hill Marketing, to get her insights.

Holly helps startups move upmarket - from selling to small business sales to selling into large enterprises.  In this episode, Holly outlines a few strategies and best practices to get from point A to point B, including carving out your niche, aligning your marketing and sales strategy, and truly understanding your buyers' desires.

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