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How Customer Advocacy is Evolving in B2B Marketing

How Customer Advocacy is Evolving in B2B Marketing

Released Tuesday, 29th March 2022
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How Customer Advocacy is Evolving in B2B Marketing

How Customer Advocacy is Evolving in B2B Marketing

How Customer Advocacy is Evolving in B2B Marketing

How Customer Advocacy is Evolving in B2B Marketing

Tuesday, 29th March 2022
Good episode? Give it some love!
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In this episode of B2B Nation, we talk to Michael Sciano, Sr. Customer Marketing Manager at Airship, about how customer marketing is evolving from formulaic PDF case studies to a customer advocacy strategy that creates fans and eventually a community around your product.


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