Burnout is becoming an increasingly popular topic one year into the global pandemic. More than half of marketers say they have felt the effects of burnout in the past year, according to one survey. And many of the prospects marketers are trying to reach are also suffering from burnout, making them less receptive to marketing messages.
In this episode of B2B Nation, we talk to Rob Bogue, co-author of Extinguish Burnout: A Practical Guide to Prevention and Recovery,about what burnout is and how we can work to overcome it in ourselves and in our teams.
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