"Biggs" made his name along with Jay Z and Damon Dash when the three teen age friends founded  Roc-A-Fella Records, launched Jay-Z's career and built the clothing line Rocawear which has had annual sales of $700 million.

Eventually they went their separate ways but Biggs took the profits he earned and the lessons he learned to created a series of businesses in marketing, fashion, beverages, entertainment and food. He's a self-taught millionaire who triumphed over the handicaps of a disadvantaged childhood.