In a post, Mark Zuckerberg on January 11th, Facebook announced some major changes in direction that have us social media professional buzzing. If there is one thing that has been consistent with Facebook over the last ten years, it’s the consta

Interesting Thoughts About Facebook Messenger Bots From the Bot Boss [EP22]

Dec 20th, 2017 31m 46s

One of the biggest developments in the digital space in 2017 is the growth in the area of Facebook messenger bots. Since Facebook opened their Messenger platform for developers, we have seen a lot of tools being developed to serve this growing

How to Pick an Awesome Domain Name [EP21]

Dec 6th, 2017 30m 58s

Picking the right name for your blog, your website or even your business can be a hard decision. And it's a decision that will last for years and is hard to correct if it goes wrong.The advice on what name to choose for your website address is

How Being Creative With Your Box Can Pay Off [EP20]

Nov 22nd, 2017 27m 19s

Today on the BlueBird Podcast I speak to Ryan McKenzie who used his experience in the magazine publishing industry to build a successful subscription box business by offering superior value and a community to his customers.Ryan published an ar

One Amazing Contest is Not Worth Losing Your Facebook Page Over [EP19]

Nov 8th, 2017 30m 22s

In this episode BlueBird Podcast, I talk to my colleague Dawn Swick-Renshaw. We are talking about one of my Facebook pet-peeves, "like and share contests" and why it is important to follow Facebook's rules even if you don't want to.Dawn starte

How To Keep Your Emails Out Of The Spam Filter [EP 18]

Oct 26th, 2017 26m 22s

Keeping your email out of the spam filters is one of the most challenging things in email marketing and increasingly in regular communications as well.In an attempt to protect us from getting too much spam, email and Internet Service providers

Essential Survival Tips For Increased Productivity [EP 17-2]

Oct 19th, 2017 27m 56s

This is part 2 of the podcast about how to be more productive in your business and sales with Colin Parker. For the full interview and the show notes go to: https://www.businessbluebird.com/survival-tips-productive/

Essential Survival Tips For Increased Productivity [EP 17-1]

Oct 11th, 2017 16m 2s

Are you struggling to "do all the things" like me?My friend and sales coach Colin Parker is an incredibly productive man. Since I've known him he pulls off regular webinars, builds websites for people, travels internationally to consult with s

10 Obstacles to Your Social Media Success [EP16]

Sep 27th, 2017 23m 38s

My name is Frithjof Petscheleit, and I coach small business owners on how to be successful with their social media and content marketing. In this episode, I want to talk about some of the objections new clients often have that hold them back fr

A New Way To Make Sure Your Customers Get The Right Content

Sep 13th, 2017 31m 4s

If I think about the people who influenced me the most in 2017, Kim Doyal is high on the list. I've been listening to her podcast for almost a year now, I am a regular, active member of her awesome Facebook group, Content Creators, and I consid

Insights From Professionals - The New Book by Antoine Airoldi

Aug 30th, 2017 13m 11s

Antoine's first book "Insights From Professionals" comes out in November and in this episode of the BlueBird Podcast, he tells us all about copywriting and the story behind the book.Antoine Airoldi is a freelance copywriter and author of Insi

Does Politics Belong in Business - Minisode of the BlueBIrd Podcast

Aug 21st, 2017 36m 13s

Welcome! My name is Frithjof Petscheleit and this is a minisode of the Bluebird Podcast. Minisodes are podcast episodes that I publish outside of the regular schedule. To catch all my podcast episodes, please go to www.bluebird.audio and subs

Bryan Kramer about Effective Facebook Groups (EP13)

Aug 16th, 2017 34m 10s

I am so excited to present an interview with the incredible Bryan Kramer on episode 13 of the BlueBird Podcast. (And my inner fanboy is jumping up and down!)Bryan Kramer is a renowned social business strategist, global keynote speaker, execut

The Magic That Happens When You Truly Serve Every Day

Aug 2nd, 2017 37m 29s

This episode of the BlueBird podcast is the most inspirational one I have recorded so far. What Martin said moved me so much that I am going to take his challenge. But more on that later.I invite you to listen to this fascinating interview and

Missinglettr - Amazing Social Media Posts Made For You

Jul 19th, 2017 35m 48s

Welcome to Episode 11 of the BlueBird PodcastToday I am excited to interview the gentlemen behind Missinglettr* A tool that I have discovered recently that automagically creates and schedules Social Media posts, complete with images based on m

Fascinating Insights About Conscious Capitalism From Janet Fouts

Jul 5th, 2017 16m 33s

My guest today is Janet Fouts.As the Founder and CEO of Tatu Digital Media, Janet Fouts brings a fresh perspective to social media marketing. Instead of the often-used scattershot approach, Janet believes in the surprising power of mindfulness

A Fantastic New Video Tool To Easily Promote Your Content

Jun 21st, 2017 21m 12s

Welcome to Episode 9 of the BlueBird Podcast.My special Guest today is Michael Cheng, co-founder of Lumen5Lumen5 is a brand new tool that creates short videos from any link. It uses artificial intelligence to analyze the text content and matc

Help Me End Youth Homelessness [BlueBird Podcast Minisode]

Jun 16th, 2017 5m 30s

Welcome to the first Minisode of the BlueBird Podcast.Did you know that at any given night over 6000 young Canadians have no place to sleep?Earlier this year we observed first hand how easily young people can slip into homelessness and how li

Ignite Your Blog Content – Hugh Culver Introduces SOS

Jun 7th, 2017 25m 19s

My special Guest today is Hugh CulverHugh Culver’s business enterprises have included creating the world’s most exclusive adventure tours, operating a private airline in Southern Chile, pioneering eco-whale watching, and teaching as a universi

Vicki McLeod #Untrending

May 24th, 2017 30m 23s

Welcome to Episode 7 of the BlueBird Podcast.My special Guest today is Vicki McLeod.Vicki and I talk about her recent book #Untrending. It is a small book filled with wisdom. Vicki caused me to think about our obsession of being “always on”

Voices from Social Media Camp 2017

May 11th, 2017 13m 44s

I went to the Social Media Camp conference in Victoria BC last week and I loved the whole experience! This conference has the right mix of being big enough to feature interesting content and small enough so you don't get lost and you have an op

Social Media Camp is Next Week - A Look at This Incredible Conference

Apr 26th, 2017 47m 20s

For this episode of the BlueBird Podcast, I have decided to introduce a Social Media Conference that I will be attending next week. Social Media Camp takes place in Victoria BC on May 3rd and 4th.Let's take a walk through the conference agenda

Digital Hallway – Teaching Social Media in Schools

Apr 5th, 2017 24m 27s

Show NotesSpecial GuestSean SmithSean is a Professional Social Media Educator with a focus on helping parents, teachers, and teens understand how to use their Social Media effectively. He is a passionate advocate for Cyber Sa

Practical Ways To Spot Fake News Like A Journalist

Mar 21st, 2017 19m 18s

Special Guest: Adrian NieoczimAdrian is currently a freelance journalist for CBC radio. He has a 10-year history in journalism, from working for a newspaper, an online news magazine and freelance journalist for major national publications like

The Quality of Your Headline is Essential

Mar 8th, 2017 21m 58s

Special Guest: Larry ArranceMy friend Larry Arrance of Cornerstone Consultants is a professional "Wordsmith", a copywriter with a wealth of experience in all kinds of copywriting areas. He has published several books and regularly tea