John Sculley, former CEO of PepsiCo and Apple Computers, shares amazing perspectives from his book Moonshot!. In this book he shares how the opportunity build a flourishing business is greater now than it ever has been. John also provides advice for the marketing research executive, as he sees such a need for these professionals. BOSS Academy Radio - Paul Kirch brings his own experience and style to the air waves with his show BOSS Academy Radio, where you can learn business ownership success strategies to take your business to new heights. And if you're an entrepreneur, get insights and tools for getting start.