We all talk about business development, but what does “business development” even mean? To explore this topic, we have a special two guest episode with Heather Madland, Partner and Head of Business Development with Huron Capital along with Polly Mack Director of Business Development for Gryphon Investors. We open the show by listening to our guests’ thoughts on business development and what it means to them. After hearing about creating and maintaining credibility and building your brand both internally and externally, Polly and Heather expand on the balance between being an expert and nurturing your brand. We then turn our attention toward the challenges that come with growth and change before hearing about what it takes to be successful in business development. So what does it take? Polly and Heather walk us through why reputation is so important and which soft skills you can make special use of, like empathy and cultivating a humble nature. Toward the end of the episode, we look at how to be an intricate communicator and why communication comes from listening. To find out more, be sure to join us today!

Key Points From This Episode:

• Introducing today’s topic: what business development means and how to excel at it.
• Heather shares her thoughts on business development and what it means to her.
• Polly talks to us about thought leadership and how to maintain a personal brand.
• The heart of engaging with your market and why failure should be embraced.
• Hear about the challenges that come with growth and change.
• The best ways to approach business development.
• What it takes to be successful in business development.
• Find out about valuable soft skills that can benefit business development.
• How you can approach colleagues and clients using empathy.
• We go into the intricacies of dynamic communication.
• Why accepting faults and weaknesses leads to better business development.

Polly Mack on LinkedIn
Polly Mack Email
Gryphon Investors
Heather Madland on LinkedIn
Heather Madland Email
Huron Capital
Alex Drost LinkedIn
Branch Out Podcast LinkedIn
Connection Builders LinkedIn

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