Chandresh Pala is the founder of Cohezia Venture Studio, which specializes in creating innovative, scalable ventures based on digital technologies.  He shares insights on business models, developing a business and the importance of the brand name, among other things. 

In brief the episode covers:

• Choosing the right name
• Brand identity explained by Chandresh
• How to create products and sell them
• What is a business model canvas?
• The first stage of a business —  exploration and learning
• A brand is more than a logo — it's your interaction, the team's interaction with the client, and how the customer uses & feel the products
• The future is about brands —  people will choose brands that are aligned with their values, their identity and their purpose
• What should be the mindset of anyone starting a business or a new product?

www.coheziadigital.com 

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