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Brandjam Podcast

Scott Oxford

Brandjam Podcast

A Business podcast
 1 person rated this podcast
Brandjam Podcast

Scott Oxford

Brandjam Podcast

Episodes
Brandjam Podcast

Scott Oxford

Brandjam Podcast

A Business podcast
 1 person rated this podcast
Rate Podcast

Episodes of Brandjam Podcast

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Scott jams with Xavier Amouroux, Executive Director, Marketing and Communication at Queensland University of Technology (QUT). Based in Brisbane, QUT is one of the best young universities in the world, with approximately 50,000 students and a f
Scott jams with Naima Wilson, Marketing Director for Patagonia Australia and New Zealand. Patagonia is a mission and values driven outdoor apparel company that has led the way for many businesses in the purpose-driven space having been founded
Scott jams with Yasmina Pinto, Head of Brand at AGL, Australia’s largest energy retailer and energy generator. They discuss the long history of the brand, the challenges surrounding differentiation of a commodity most people take for granted, A
Scott jams with Daniel Flynn, co-founder and managing director of one of Australia’s most successful start-ups, Thankyou. It’s a fully for-purpose brand built on bottled water, founded to solve the world’s poverty-related water crisis, that con
Scott jams with Matt Jones, co-founder and Brand Director for Four Pillars Gin, who grew from a small craft distillery to being named the world’s leading gin producer two years in a row. It’s a brilliant brand story, based on a desire to create
Scott jams with Jenni Hayward, General Manager of Mood, a new tea brand with a sole mission to fight youth suicide. Mood is the first consumer-facing brand by UnLtd, the media industry’s social purpose organisation, through their new social ent
Scott jams with Brian Fisher, Chevron Fuels’ head of brand for Caltex Asia and former McCann Erickson Account Director. They discuss the place of brand in marketing petrol/gas/fuel, the role of the customer in shaping brand, and they explore a
Scott jams with Naomi Shepherd, Group Industry Director at Facebook and Instagram, to discuss the power of mobile to grow brands, the remarkable role of content creators who become influencers and trend-setters, and how consumer behaviour is th
Scott jams with Adam Furness, APAC managing director for Impact, a company dedicated to transforming the way brands and enterprises manage and optimise all types of partnerships. Since they spoke the business has been valued at $1.5B proving th
Scott jams brand and coffee with Phillip Di Bella - coffee king, serial business founder and genuine migrant success story. They explore the story of coffee, and the journey from bean to cup, as well as Italianality, the Australian brand identi
Scott jams with Fiona Bateman, Head of Brand marketing at Menulog and overseer of the massive brand repositioning that put Menulog back on the home food delivery menu for Australians. She talks strategy and research and the valuable role a bran
Scott jams with Steffen Daleng, the Chief Marketing Officer of Booktopia about selling books and selling anything online. They discuss competing with big international players, and winning, and the vital importance of constant communication wit
Scott jams with George Zdanowicz, the CEO of Enhance Research and the President of the Australian Data and Insights Association, about the role of market research in the life and success of a brand and the ways it informs the building of connec
Scott jams with Lucas Patchett, CEO and co-founder of Orange Sky, the incredible not for profit brand powered by generosity, trust and everyday volunteers. Originally Orange Sky Laundry, the organisation runs a fleet of vans and provides shower
In this episode Scott jams with Sunny Bonnell, the award-winning CEO and co-founder of Motto, one of the top leadership and branding consultancies in the US and author of the ground-breaking business/career book, Rare Breed: A Guide to Success
In this episode Scott jams with Graeme Yardy, the Domestic Market Manager for Meat & Livestock Australia. He’s responsible for the sales and marketing efforts for 11 billion dollars worth of Australian beef and lamb in Australia alone. They tal
In this episode Scott jams with Mim Haysom, Executive General Manager, Brand & Marketing for the Suncorp Group, about the family of insurance brands they own, including AAMI, AAPIA and Shannons, and the way each has its niche in the Australian
In this episode Scott jams with Jaynee Dykes, Sr. Brand Manager, SPAM Brand, Hormel Foods, about branded food and the 84 year old SPAM brand and its incredible trajectory across different international markets. They discuss that Monty Python sk
We jam with Vanessa Morrish, Head of Brand and Creative for Who Gives a Crap, the online toilet paper company donating millions of dollars to build toilets for those who don’t have them. Find out what it's like to build a brand from the ground
In this episode Scott jams with two software marketers from different ends of the spectrum—Louise Flynn, who specialises in startups, and Deb Manning, head of global campaigns for Autodesk, on the role brand plays in software. They explore the
In this episode Scott jams with Sean Marsh, an ethical business designer and strategist, on ethical and purpose-driven brands. They discuss the intimate nature of the relationship people have with these brands, the importance of trust, transpar
Scott jams with Nicole Schulz on everything brand reputation, her specialty within strategic comms firm Sefiani Communications. They explore why brands need help with their reputations, the glass box brands live in and how consumer savviness ha
Scott jams with Darren Wright, Flight Centre Travel Group’s global brand manager and a builder of travel brands from scratch in the Australian and global markets. They discuss Flight Centre’s unique internal brand culture, it’s distinctive ex
Scott and Brooke jam about the role of purpose in the life of a brand and the ways it impacts trust, authenticity, connection and behaviour. We discuss neuromarketing, cars and sport, brand betrayal and the big decisions we all make in life. Th
Scott and Ashley jam about the complex relationships customers have with brands, the importance of brand purpose and the new rules for brands. They discuss consumer brands like Heineken, McDonalds (and their relationship with cricket), Netflix
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