Martin Lien has one of the coolest startup stories out there. His story begins in Norway, where he was born and raised...and then he ends up attending the University of Oklahoma (just a bit of a culture shock, no?). After college he found himself working at a company and noticed a problem. The solution to this problem would end up becoming Respond Flow. He was trying to help grow the company through texting and he just couldn't find a single solution that would help him send mass texts to customers.

Going with the, "I can't be the only one having this problem" approach, he set off to build the company that he has today. Throughout the episode, we break down specific concepts like the change in day-to-day tasks (from when he was the only employee to now managing 20+), how to split equity with co-founders early on, fundraising during Covid-19, and so much more!

Farhaj and I hope you enjoy the episode!

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