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Organic Growth through Social Media Marketing - the Pura Vida Story with Co-founder Griffin Thall

Organic Growth through Social Media Marketing - the Pura Vida Story with Co-founder Griffin Thall

Released Wednesday, 23rd October 2019
Good episode? Give it some love!
Organic Growth through Social Media Marketing - the Pura Vida Story with Co-founder Griffin Thall

Organic Growth through Social Media Marketing - the Pura Vida Story with Co-founder Griffin Thall

Organic Growth through Social Media Marketing - the Pura Vida Story with Co-founder Griffin Thall

Organic Growth through Social Media Marketing - the Pura Vida Story with Co-founder Griffin Thall

Wednesday, 23rd October 2019
Good episode? Give it some love!
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On this episode of Built to Stay we interview Griffin Thall, one of the co-founders of Pura Vida, a lifestyle jewelry brand with 1.8 million Instagram followers. What started as a side hustle from a trip to Costa Rica, has turned into a multi million dollar business supporting 800+ artists from Costa Rica to India. Learn how he started his business, kept it running and is continuing its growth by harnessing the power of social media. 

  • Griffin’s Story 1:17
  • Biggest Challenge for Griffin 6:59
  • Paid Social Media Advertising 10:18
  • How did you expand your product lines? 12:50
  • What would you do differently? 14:39

 

“I think it’s very important to have every brand owner know how to use a camera and use adobe light room to shoot and edit photos. The worst thing that you want to do is start a brand and have to outsource everything…”

 

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