Business by Referral Podcast

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About Bob Burg   Bob Burg shares information on topics vital to the success of today’s businessperson. He speaks for corporations and associations internationally, including fortune 500 companies, franchises, and numerous direct sales organizations. Although for years he was best known for his book, "Endless Referrals," over the past few years it’s his business parable, "The Go-Giver" (coauthored with John David Mann) that has captured the imagination of his readers. "The Go-Giver" shot to number six on The Wall Street Journal’s Business Bestsellers list just three weeks after its release and reached number nine on BusinessWeek. Since its release it has consistently stayed in the top 25 on 800ceoread’s Business Book Best Seller List. It’s an international bestseller and has been translated into 21 languages. It is Bob’s fourth book to sell over 250,000 copies. Bob believes his newest books, "Adversaries Into Allies: Win People Over Without Manipulation or Coercion" and “The Go-Giver INFLUENCER” are by far his most important work yet. Drawing on his own experiences and the stories of other influential people, he offers five simple principles of what he calls Ultimate Influence — the ability to move people to your side in a way that leaves everyone feeling great about the outcome… and about themselves!   In this episode Virginia and Bob discuss: The importance of having systems and a predictable process to ensure success Why it is important to master your emotions The dangers of rationalizing (rational – lying) Spending MORE time in RESPOND-mode and LESS time in REACT-mode Why overcoming confirmation bias is essential to creating positive relationships   Key Takeaways: If you want to be an influencer….   Master Your Emotions Step into the Other Person’s Shoes Set the Frame.  Communicate with Tact and Empathy. Let Go of Having to be Right.      How to reach Bob Burg:   Download the first two chapters of Bob’s new book: The Go-Giver Influencer at
About Travis Chappell Travis Chappell is a direct sales expert, successful entrepreneur, real estate investor, and superconnector. He is the creator and host of Build Your Network, a podcast dedicated to helping professionals cultivate genuine relationships, grow their inner circle, and leverage a powerful network the right way.   In this episode Virginia and Travis discuss: The importance of transitioning from PUSH marketing to PULL marketing The value of creating relationship and partnerships in selling The essential elements of developing an “emotional intelligence” program Thinking it through:  Who can I reach and with what activity?   Key Takeaways: Keep a running list of people you want to connect with The 40/40/40 Rule Give without expectation of receiving Give FIRST:  add value, volunteer, invest in others   How to reach Guest: Facebook: @traviscchappell Instagram: @travischappell  
About Corey Jahnke  Corey Jahnke is the CEO and founder/publisher of High Performance Healthcare Magazine. A pharmacist  by training, Corey discovered early on that building relationships is the BEST way to be successful in business and life! Three decades ago, disillusioned by the status quo, Corey discovered that asking 3 simple questions allowed him to create meaningful connection with his clients and dramatically affect patient outcomes in a positive way.  A collector of stories and a consummate connector, Corey has been coaching, training, and advising health care professionals since 1990. Corey's goal is to help you and your organization decrease the devastating effects of stress and stress related illness and maximize profits through amazing employee  and personal engagement and superior client services. Whether you are a stressed out healthcare  professional wishing you could get back to the essence of why you chose this profession in the first place,  or you just need to know how to turn your daily grind into a joyful journey, Corey Jahnke is the special  soul who can show you how!  In this episode Virginia and Corey discuss:   How Corey became a sought after healthcare professional   Why Corey believes that attitude is everything and that professionalism is overrated   Two important mindsets… and why only one of them will make you successful   Several great books and a whole lot more!  Key Takeaways:   If you want to be a ROCKSTAR, hand out with rock stars who make you better   Don’t be an asshole – even if you are rich!   Throw out your remote control and get a library card!   You’ve got to care FIRST about the outcomes people want from their interaction with you… only  then can you serve them with a sale.   Every day you are preparing for your next move… be sure you are intentionally becoming more  valuable and you’ll be sought after in the storm.   Don’t refuse the refund today and ruin the relationship forever.  How to reach Corey:  You can find High Performance Healthcare Magazine at  To get a FREE copy of Corey’s book: The Successful Thinker, email Corey! 
 In this episode, Virginia and Joie Cheng discuss: Joie's background and how she got a passion for telling stories The impact of story telling Writing a book is like creating a baby The impact Joie makes in the world Key Takeaways: Creating a space for possibility can give you courage to make a change in your life Flipping your beliefs can create more possibility Writing Joie's book created her truth Books can give you speaking opportunities "The book births you as much as you birth the book." — Joie Cheng   About Joie Cheng: Joie Cheng, M.S.W., The Queen of Transformational Book Publishing, is passionate about helping people write and publish their books so they can make the income and impact they desire and deserve. She believes that when we share our stories we heal ourselves and we heal the world. Joie is a Patrick Snow certified publishing coach, author, speaker, mentor, healer, circle facilitator, and a trained yoga teacher. She is the best-selling author of The Naked Truth: A Woman’s Journey to Self-Love about her personal journey of healing herself naturally from deep depression and suicidal thoughts through self-love.   Reach Me Here: Twitter: @TheReferralDiva Website:   Connect with Joie Cheng: Twitter: Facebook: Website: Email: LinkedIn:     Show notes by Podcastologist: Jessie Taylor   Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.   
Being Intelligently Fearless    In this episode, Virginia and Kelly Glover discuss:  ·         What type of people get hired ·         How to find people from your target audience ·         No one listens to a podcast on accident ·         People want to share with others what they like Key Takeaways:  ·         Going on other people’s podcasts helps reach more audiences ·         A lot of people discover new podcasts by word of mouth ·         Don’t help your customer to the extent of where they no longer need you anymore ·         Do strategy sessions "The way that I phrase it to myself is, what’s the worst that can happen? If it’s not that bad and it’s fixable and you can get out of it. I’ll do it. — Kelly Glover    About Kelly Glover: [Guest Bio]    Reach Me Here:  Twitter: @TheReferralDiva  Website:    Connect with Kelly Glover:  Instagram: Facebook: Website: Email: LinkedIn:     Show notes by Podcastologist: Jessie Taylor    Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.
Chamber of Commerce, Customer Service and Beyond   In this episode, Virginia and Dawn Mushill discuss: Creating Community How to help create relationships What Chamber should you join? What are the core values? Key Takeaways: Be up front with what you want You can do much more than network when you are a part of a chamber You have to be yourself all the time Be your authentic self   "Determine what you want and tell the director. Don't be afraid to ask for help." - Dawn Mushill   Guest Bio: Dawn Mushill has served as the Executive Director of the Troy/Maryville/St. Jacob/Marine Chamber of Commerce since 2000 and has served as the CEO of Customer Service and Beyond since 2001. Dawn's education includes an Associate, Bachelor's and Master's Degree. She has a huge passion for both jobs. In 2008, Dawn wrote a book Customer Service and Beyond... It is All About the WOW! Reach Us Here: Virginia Muzquiz - @TheReferralDiva     Connect with Dawn Mushill: Websites: Email: Book: Customer Service... and Beyond: It is All About the WOW!   Connect with Virginia Muzquiz: Twitter: @TheReferralDiva Website:   Show notes by show producer: Anna Nygren   Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 
Woman Are More Powerful Together   In this episode, Virginia and Karin Olson discuss: Giving woman a voice How to help raise someone else's confidence Woman feel more in power when they're a collective Woman stand up for others but, bring themselves down Key Takeaways: You shouldn't wait until you've made a ton of money before giving back to society Without the collaboration of woman some wouldn't step out in the ways that they have Being in a community with other people helps you step up to the best person that you can be There's different guilt when we've done something vs. the guilt when something is done to us "There's no greater feeling to be seen and heard for truly all of who you are, not just the worst moments, and not just the best moments." — Karin Olson   Reach Me Here: Twitter: @TheReferralDiva Website:   Show notes by show producer: Jessie Taylor Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.   
Reinforcing Resilience through Pure Playfulness   In this episode, Virginia and Deborah Woods discuss: How Deborah got in to play therapy Parenting that develops perspective The environment for children today What to look for to effectively assist your child's emotions Key Takeaways: When children become more playful, it allows them to handle stress in the future The way kids express uncomfortable feelings is through acting out When you feel a sense of disconnection from your child, you need to find a way to connect with him/her A sign that a child is severely overstressed is when he/she no longer wants to play   "When kids play they become more resilient and can jump back from stress so much quicker." - Deborah Woods   Reach Me Here: Virginia Muzquiz - @TheReferralDiva   Connect with Deborah Woods: Facebook: Website: Email:   Connect with Virginia Muzquiz: Twitter: @TheReferralDiva Website:   Show notes by show producer: Anna Nygren   Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 
Reach Us Here: Virginia Muzquiz - @TheReferralDiva Mich Hancock - @mich_hancock    In this episode, Virginia and Mich discuss: How the name 100th Monkey Media was named Mich's claim to fame What marketing really is Being real on Social Media Key Takeaways: People want transparency in a business You've got to be willing to pivot because marketing is NOT an event, it's a JOURNEY You've got to take responsibility for what you're saying online You don't have to be good at everything   "Clarity really is showing off who you are and why you do what you do" - Mich Hancock    Connect with Virginia Muzquiz: Twitter: @TheReferralDiva Website:   Connect with Mich Hancock: Twitter: @mich_hancock Facebook: Website:     Show Notes by Show Producer: Anna Nygren   Audio production by Turnkey Podcast Productions. You're the expert. Let us help you prove it. 
Virginia Muzquiz - @TheReferralDiva The Official Introduction to Passion + Purpose = Impact   In this episode, Virginia discusses: Virginia's career and mission Who is Virginia Muzquiz? Lessons from Dad From salesman to entrepreneur Key Takeaways: Virginia is passionate about building businesses that have massive impact Virginia started out as a janitor at her Dad's business and ended as a data entry specialist Her Dad taught Virginia that entrepreneurs and small businesses can really really care about their clients and the community that they serve Going all in on relationship marketing is what Virginia used to build her business     Connect with Virginia Muzquiz: Twitter: @TheReferralDiva Website:   Show Notes by Show Producer: Anna Nygren   Audio production by Turnkey Podcast Productions. You're the expert. Let us help you prove it. 
In this Episode Mitchell and Virginia discuss: How to define credibility Elements of thought-leader architecture How to increase the language of credibility in your life How we ought to introduce ourselves for credibility   Key Takeaways: Trust = authenticity, integrity, vulnerability, commitment to keeping your word You only need to be credible in front of your audience Credust- the spark that happens when you share your credibility Crecrud- things that slighty reduce your credibility 10 minutes early = ON TIME Your tagline (on linkedin) should be your CPOP: Customer Point Of Pain Show up when you show up! -Early, Prepared, Heart Centered
Show Notes About Rob Goyette: Rob Goyette has been serving coaches and small business owners since 2007; first by supporting many leaders in the coaching industry, and then by creating his own products and programs. Rob is the creator of the celebrated Fast Revenue Coaching model which helps coaches and small business owners put money in their bank accounts within 4 days of implementing. He's also the creator of the Automate Your Webinars model which he has used to sell over $410,000 of just one course on autopilot. Rob recently moved to Puerto Rico with his wife and 8-year old son. In this episode Virginia and Rob discuss: - The value of being a giver - Why having an assistant is essential for an entrepreneur - How to pick great partners - How to cultivate profitable relationships - A powerful coaching model that gets results in 4 days - Why accountability is so darned hard - Short webinars that SELL Key Takeaways: - Always treat for lunch! - Active listening sets the stage for great relationships - Generous giving generates cashflow - People don’t care about you as much as they care about their own situation How to reach Rob: Rob would like to meet John Lee Dumas or Brendan Burchard… can you help?
About James Lam: James has 15+ years of “in the trenches” marketing experience. He is happy to have worked together with businesses from dozens of industries, and hundreds of people over that time. James meets you where you are (with no judgment), and specializes in coming up with a concrete plan to move your business forward. Most importantly, James teaches you to believe in your business & Yourself. James teaches his clients not just the step-by-step “how-to”, but he also teaches his clients how to think about marketing strategically. This puts the power back into your own hands. James has been featured in both The Globe & Mail and also the Canadian Broadcasting Corporation (CBC). In this episode Virginia and James discuss: - The importance of knowing your personal brand. - How to create the right relationships. - How to make your marketing work every time. - The value of getting ahead of the day. - Two-stage ads. - The 3 most powerful words in the English language. - And more! Key Takeaways: - You can’t ever work your way out of a mess - Believe in your own super power. - Just because it’s complicated doesn’t mean it’s good. - At the end of the day, EVERYONE want to support small business. - If they gave you their eyeballs, take them on a journey. - Just be you! How to reach James: Email James: Facebook: Look Ahead Marketing Connection Challenge! Let’s connect James! James would like to meet Amy Porterfield.
About Jeff Prager Jeffrey Prager is an economist, author, speaker, trainer & entrepreneur.  he has consulted with more than 1,000 companies and assisted countless more over the last 40 years.  His company was also listed in the top 100 privately owned companies of Colorado during his tenure as the CEO and owner.  At one point Jeff was successfully managing over 156 companies simultaneously and he has helped companies raise over$1 Billion in funding!  In this episode Virginia and Jeff discuss: 5 Step Process for increasing cash flow and business success How to not suck and a business owner 7 must-know numbers How to approach market conditions like a boss Pessimism and optimism 8 Ps of Success How to position yourself to succeed in rough times   And more!   Key Takeaways: Running a business is a different skill set than your technical skills. Generally accepted accounting principles won’t build your business. Think long-term. Stash cash in the up times. Expand market share in the down times.  Have a vision that allows you to move if the market shifts. Control the problems that create additional cost. Stop using today’s dollars to pay yesterday’s bills.  How to reach Guest: Connect with Jeff by email: Mention you heard about him from Virginia
About Altovise Altovise Pelzer is a Best-Selling Author, Professional Speaker, Live Streamer, Life Coach and founder of the World Voice League. She also hosts the #SpeakEasy Podcast, your #1 Podcast for unscripted and unbiased perspectives on becoming and staying a successfully paid Author or Speaker.  Homelessness and molestation greatly affected Altovise. She hit a turning point in her life after decades of being silent about her molestation story even after finding out both her girls were molested. This was the catalyst for her decision to motivate women to “Leverage Their Life’s Circumstances” by learning to love their voice. She takes women from abuse to applause by equipping them to Define, Accept and Use their Voice as a Speaker, Author or Entrepreneur.   In this episode Virginia and Altovise discuss: How to avoid business card hell! Networking tips for introverts How to be deliberate about networking How to attract people to your conversation Using social media to build your community and grow your confidence   Key Takeaways: Create a system for turning business cards into bonafide connetions Find hat you love and authentically express it Uncommon commonalities are the entry points to connection Always show up as the best version of yourself Show up in service to others   How to reach Altovise   Facebook: LinkedIn: Instagram: Website:  
In this episode, Virginia and Brian Lunt discuss: What led Brian to becoming the co-founder of Medici How to be proactive in your life and creating an amazing culture because of that The culture of Medici How to place what they want in the Medici   Key Takeaways: Find the best out of whatever you can Everyone should help look after each other If you understand people's perspectives then, you can grow to love one another There's many advantages if you can use both sides of your brain effectively   "Just by doing things together, the barriers come down, and this culture emerges that is very inclusive. We like to call this the Medici magic." — Brian Lunt    Reach Me Here: Twitter: @TheReferralDiva Website:   Connect with Brian Lunt: Website: Facebook: LinkedIn:   Show notes by Podcastologist: Jessie Taylor   Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 
About Tom Nardone: Tom Nardone has bought and sold more than 250 houses and, in the last 5 years, has taught over 600 people his simple secrets to attaining financial freedom.  Tom started working for the Post Office as a mailman back in the 80’s and it didn’t take him long to realize that the security entrapment of a "good job" is not a lot different from a 30 year jail sentence. “You feel trapped, and your income is limited.” Tom started buying houses on his mail routes and After 25 years of buying and holding and buying and selling, Tom has bought and sold over 250 properties. He has co-authored the book Secrets of the Real Estate Millionaires and has created and written courses for several real estate information products and has been twice featured on television with two appearances on Good Morning America with Charles Gibson and Joan London and also CNBC’s Power Lunch with Bill Griffith as well as radio appearances on The Cash Flow Show and Real Estate related Podcasts. If you would like to break free from the grind of a Job or business, regardless if they are a Blue Collar worker or a Doctor, Real Estate can give you “Income For Life” and a Lifestyle with cash flow when you get to your “Freedom Number:” the monthly income you need to meet your expenses and support your lifestyle so you can break free from an occupation that binds you.   In this episode Virginia and Tom discuss:   How leveraging your current lifestyle may ultimately be your key to freedom!  Opportunity is all around you if you keep your eyes open! How to capitalize on a crisis and become a solution “super-hero” who designs win-win scenarios for others so you can win for yourself! Three ways to use real estate investment to create cashflow and wealth     Key Takeaways: Set a long-term goal and commit to meeting smaller milestones along the way.  We tend to overestimate what we can accomplish in a year and UNDERestimate what we can do in 10 with a little consistency! Don’t be a seminar junkie.  Implement what you learn, then REWARD yourself with another opportunity to learn. Sometimes the most powerful thing you can do is walk away from the deal when the win/win just isn’t there. Profit is the entrepreneur’s paycheck!   How to reach Tom: TEXT the word mailman to 31996 to receive Tom’s FREE ebook on how to do your first deal in 90 days!    
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Podcast Details

Dec 31st, 2017
Latest Episode
Mar 30th, 2020
Release Period
No. of Episodes
Avg. Episode Length
39 minutes

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