The use of video for marketing in your business is one of the most valuable strategies you can have when it comes to getting your business and brand out into the market place.

But knowing where to start can be a daunting task not to mention overcoming the nerves to put yourself out there in front of the camera.

We interview Holly Gillen this week on the podcast and she generously shares some of her key strategies and tips for overcoming the barriers and getting video marketing right in your business.

Holly empowers online entrepreneurs to go from confused to confident on both sides of the camera & teaches them the skills they need to create not just video but Business Cinema™.

Business Cinema™ is the way she likes to describe the next level video. Not creating content for creating content, but creating videos that have a plan, a purpose and a strategy. Videos that move your business forward and have a bigger purpose.

Holly started her career video production in 2008 as a Videographer, Producer, and Editor working with big industry names including the Sundance Channel, Sony Music, Nick.com, HBO, Bono, Big Time Rush, Forest Whitaker and many others.

Her skills and experience run the full gamut from Producing and Directing to Shooting and Editing, and she has translated those skills into a range of educational courses and services to support entrepreneurs in their quest for video stardom.

Learn in this episode 

• Why Video is important for marketing in your business.
• What makes video for marketing in your business so successful.
• Hollys 4 pillar strategy for formulating impactful videos.
• The techniques Holly uses to overcome nerves and fear of the camera.
• Getting started with equipment and overcoming the obstacles and confusion.
• The truth behind the myths when it comes to producing quality video in your business.