148: Why Every CFO Must Have a Customer Plan, John Sculley, Former CEO, Pepsi and Apple

Released Monday, 20th April 2015
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John Sculley, CEO, Pepsi & Apple How can finance leaders alter their traditional roles and become more transformative leaders? Join us when John Sculley, the former CEO of Pepsi and Apple, explains how a customer plan must become a bona fide component of today's modern finance function as businesses experience the shift from "producer-in-control" to "the customer-in-control".    Listen now.

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38m 38s

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