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In this week’s Content Marketing Quickie: We’ll tell you how to win over Gen Z with influencer marketing, and why you should. Spotify is opening the doors of its podcast kingdom, a little, to 3rd party developers. And I’m going to tell you, but
In this week’s Content Marketing Quickie: Does your brand have a sincere purpose? Do you know how to convey it without losing the sincerity? Cause that’s really important. Get the latest on how B2B is consuming and producing content. And yes, y
In this week’s Content Marketing Quickie: Forrester shows us that in #B2B, there is definitely a literal monetary cost for getting content wrong. For all the talk it gets, we’ll show you CX just ain’t that great for most companies, and why. And
In this week’s Content Marketing Quickie: TikTok is apparently the social video beast that can’t be stopped, so we’ll tell you trends in it to watch out for. What are the best WordPress plugins for content marketers? And audio content you reall
In this week’s Content Marketing Quickie: Martech stacks can be confusing. We’ll clear it up by listing the main components of one. We’ll tell you how many pieces of content it takes to get a B2B buyer to buy, and what kind. And 5 big reasons y
In this week’s Content Marketing Quickie: Tactical tips on how to get your podcast discovered. New B2B video marketing statistics including when and how business types tend to watch. And some of the biggest wastes of marketing dollars made by s
In this week’s Content Marketing Quickie: A new social media network, but one unlike any that’s come before it. An update on the health of Twitter. And 5 tips to measure how well your LinkedIn Company Page is performing for you.
In this week’s Content Marketing Quickie: 4 things you’ve GOT to know about writing headlines that get clicks. How to organically boost the number of Instagram followers you have. And why sit around guessing? We’ll reveal what sponsored content
In this week’s Content Marketing Quickie: We’ll reveal what people say are the most important factors for them to trust your brand. What happens when the cookies are gone and you can’t track people anymore? And the advertising & marketing world
In this week’s Content Marketing Quickie: We’re going to blow your mind with how much brands are spending on influencer marketing, and for no visible reason. You’ll get some myths about SEO that are probably sucking up your time. And dystopia i
In this week’s Content Marketing Quickie: What you need to know to get the most out of your YouTube channel this year. You’ll learn the things you’re putting in emails that tick people off the most. And hear the three essentials to organizing y
In this week’s Content Marketing Quickie: You’ll learn the platforms and kinds of content social media marketers are favoring this year. Influencers aren’t everyone’s cup of tea…in fact different people view them very differently. And comprehen
In this week’s Content Marketing Quickie: If digital advertising is a part of what you do, hear the things you should be paying attention to heading into 2020. Find out how much additional revenue could be yours IF you maintain a consistent bra
In this week’s Content Marketing Quickie: Trends in email marketing B2B marketers should be especially interested in. That darn Google search algorithm is changing again and we’ll tell you how to adjust your content, or not. And what are most b
In this week’s Content Marketing Quickie: We’ll tell you some ways to get the click through rate on your videos up, and why you should really want to. Learn the red hot marketing trend that’s predicted to be abandoned within 5 years. And B2B bu
In this week’s Content Marketing Quickie: The case for why B2B should stop debating podcasting and accept that it’s another vital marketing channel. How to spy on what your competition is doing with their content strategy. And the threats facin
In this week’s #ContentMarketing Quickie: Some interesting stats on how B2B marketers are using content in Account Based Marketing and what their biggest problem is. Hint, it’s a really familiar one. With especially younger consumers losing tru
In an episode of the Content Marketing Quickie you do NOT want to miss: Is digital advertising a load of BS and ad platforms & marketers just won’t admit the truth? What should the real goals for content marketing be? And Google might be about
In this week's episode of the Content Marketing Quickie: Okay Instagram influencers, what now that your Likes might be completely hidden? The things brands must be doing right now to get ready for the Voice revolution. And, we’ll tell you the o
In this week's episode of the Content Marketing Quickie: The many ways big ad agencies are being threatened like never before. Why podcasting seems to be one of the very few mediums where ads are downright welcome. And, how to get your target a
In this week's episode of the Content Marketing Quickie: You know what you want them to do for you, but do you know what influencers want you to know? The Content Marketing Institute’s latest figures on what high performing B2B content marketer
In this week's episode of the Content Marketing Quickie: Almost half of B2B marketers think their content is ineffective - why? Welcome to the world of multi-touch attribution and finding out what REALLY influenced your prospect to buy. And sho
In this week's episode of the Content Marketing Quickie: Is there really anything you can do content-wise to get ready for the one answer from one source through voice search world to come? Some outstanding research on what B2B marketers think
In this week's episode of the Content Marketing Quickie: Conversations are content, and many brands are super not very good at having conversations. Video trends that teach us how to get more interest and engagement from viewers. And we’ll not
In this week's episode of the Content Marketing Quickie: Proof from brain studies that podcasts have very real and unique benefits for brands. How much say should publisher editorial teams have over sponsored content? And if you think you know
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