Does your eCommerce company know how to use LinkedIn for marketing effectively? Goldie Chan is the Oprah of LinkedIn (according to the Huffington Post), she was voted one of LinkedIn’s top voices and as one of the top 5 leaders when it comes to

How Personality Testing Can Help Your eCommerce Business

Mar 3rd, 2020 40m 35s

When you run an eCommerce business, understanding your customers and their purchasing behaviour, through user and product research is key. But the challenge when businesses use classic personality tests (created by academics) to understand thei

The Link Between Good Customer Experience and Good Product Experience

Feb 18th, 2020 31m 9s

Are you creating a good product experience in order to ensure that your customers are getting the best customer experience? Because that is what today’s guest, Virginie Blot, PXM (Product Experience Management) Evangelist at Akeneo discusses wi

Migrating Your eCommerce Business From Magento 1 to Magento 2

Feb 4th, 2020 29m 1s

If you run your eCommerce store on Magento 1 and you haven’t begun to migrate over to Magento 2, listen as Georgia Barry, digital strategy consultant at Vaimo, explains why you should have started your migration two months ago.In an earlier ep

Make All of Your Data Actionable With Russell McAthy

Jan 21st, 2020 53m 31s

Do you struggle to get enough actionable data from Google Analytics? Firstly, know you’re not alone. Secondly, you need to listen to Russell McAthy, CEO and co-founder of Ringside Data. Russell is a prominent keynote speaker at marketing events

Building Customer Loyalty with Nikhil Naidu

Jan 7th, 2020 42m 25s

If you’re a merchant, how do you build customer loyalty and reduce customer churn? Implementing a customer loyalty programme in your business is a great place to start. And Nikhil Naidu, lead of product marketing activities for Yotpo loyalty an

The Story of Spryker with CEO Boris Lokschin

Dec 23rd, 2019 46m 36s

If you’re a merchant and you’re wondering how you’re going to retain access to your customers as technology developments continue to advance at breakneck speed, you will want to listen to Boris Lokschin, CEO of Spryker, talk about how his open

Building Better Security for Your eCommerce Site with Talesh Seeparsan

Dec 10th, 2019 52m 34s

How secure is your eCommerce site? Don’t think cybersecurity is an issue for you because you’re a small vendor? Think again. Talesh Seeparsan has made it his life’s mission to raise our collective security maturity levels and in this episode of

Top 10 User Experience (UX) Trends Affecting Your eCommerce Store in 2020

Nov 26th, 2019 51m 59s

Want to know what the latest user experience (UX) trends that you can expect to start affecting your eCommerce store in 2020 will be? Well, you’ll want to tune into this 5th episode of the season and listen as Guido chats with entrepreneur, spe

Could PWA be the kiss of death for eCommerce platforms?

Nov 12th, 2019 46m 50s

Let yourself dream - imagine if visitors to your e-commerce store or website were able to interact with it as if it were an app, even using it offline. Well, dream no more, because this brand new technology, Progressive Web Applications (PWA -

Bonus

Bonus: Is your eCommerce platform EOL approaching? You need a plan!

Nov 4th, 2019 13m 53s

More on Phillip: Twitter: https://twitter.com/philwinkleLinkedIn: https://www.linkedin.com/in/philwinkle/Future Commerce Podcast: https://futurecommerce.fm/Two weeks ago, on October 21st 2019 it was the night before Magento Live Europe a

How Ecommerce Analytics and BI tool Glew.io can help your business - with Mark Miano from Glew.io

Oct 29th, 2019 41m 46s

Do you run an ecommerce business? Do you struggle with your business insights? Do you get really frustrated with the lack of integration between your ecommerce platform and your different business tools? Then you need Glew.Meet Mark Miano, Exec

Introducing Shopware 6 with Dominic Klein

Oct 8th, 2019 33m 43s

Are you tired of your brand becoming washed out in the big marketplaces? Or maybe you feel that the marketplace is taking over your business, then perhaps it’s time you switched to an eCommerce platform that puts you in the driving seat and gro

RFM modelling with Karl Stone

Sep 24th, 2019 23m 30s

Generally, you're going to spend a lot more money attracting a brand new customer than you are to get that second purchase. So, if you’re looking for innovative ways to engage with your customers, Karl Stone has some ideas. Karl is the Europe r