Podcast with Monique Arkesteijn, Assistant Professor, Real Estate Management, Delft University of Technology.

In corporate real estate, value traditionally has been thought of in relatively narrow, often financial terms – something objective which can be readily quantified. But new research shows that not only can we attach value to more subjective things, such as preference and quality, we can make them more measurable too. This research has created a new way of measuring alignment that considers a much broader, more holistic view of what constitutes value.