75% of CPG manufacturers still track their trade promotion activity on spreadsheets.

If you're a CFO and you're watching that, you probably have a great deal of nervousness. You might have two or three hundred million dollars in the fields tracked on a spreadsheet, and the possibility of error is significant.

However, new technology offers better solutions to these old problems. This episode will show you how to leverage the power of cloud processing to speed up, simplify, and optimize target management.

Resources:

• If you want to see everything a cloud-based TPM solution has to offer, you can request a free demo at CPGToolBox.com.