Retailer Success Series: Susanne Dropped a Huge Revenue Stream and Made More Profit
Retailer Success Series: Susanne Dropped a Huge Revenue Stream and Made More Profit
Retailer Success Series: Susanne Dropped a Huge Revenue Stream and Made More Profit
Take a hard look at how you’re spending time and energy in your creative retail business. Is there something you’re doing out of habit or obligation, even though it stresses you out? Let’s move past complacency, my friend, and build the right-sized, successful business of your dreams.
Sometimes having to make big changes in your business (like shutting down due to COVID) can end up having remarkable results.
That is just what Susanne Wilkins from the Crazy 8 Barn on Highway 3 in Ontario had to face back in mid-March 2020.
After investing bigtime in the Cafe arm of her brick-and-mortar business and preparing to make the best of it for the busy summer season, Susanne found herself fighting back tears while placing a food order.
Susanne firmly placed her Creative CEO hat on, fought through her fear, and made a bold decision.
Listen to the full episode to hear how stepping through the fear of cutting back a 50% revenue stream led to less stress and increased business profits.
Topics Discussed:
- The importance of understanding the profits each revenue stream is bringing in for your business
- How taking this large revenue stream out of the equation gave Susanne more time off and a great deal less stress
- Familiarity with her margins and numbers gave Susanne a paycheck for the first time in eight years
- Why understanding what is important in your retail business is imperative to a thriving business
- How Susanne is using her new found time to launch brand new product and courses that she is truly passionate about
So tell me, have you made major moves in your creative retail business recently? Come share with us over in the Rockstar Creatives FB community.
Connect with Susanne Wilkins
Listen to this next
Episode 30 of Creative Shop Talk will help you make your STOP DOING list, just like Susanne did.
More free content to help you
Download the Shop Owner’s Game Plan. It’s free and will help you plan out 7 big moves for your retail business.
Let’s Continue the Conversation
Join our Rockstar Creative Shop Owners Facebook Community
Let’s Connect:
From The Podcast
Creative Shop Talk with Wendy Batten
How do I attract more customers to my store? How do I get more sales? How do I book out my shop’s events and workshops? How do I do retail marketing and social media for my store? These are the questions that creative retail business owners ask Wendy Batten, creative retail coach and mentor. Wendy works with creative shop owners all over the world and with industry leaders. Her speciality is working with creative retailers to get control over their brick and mortars to avoid burnout and overwhelm while achieving more success and profits. In Creative Shop Talk, Wendy digs into the problems and solutions that “accidental shopkeepers” and hobbyists turned retail business owners face. Wendy dives deep in mindset and best practices for retailers with masterclass trainings, business strategies, expert guests and industry insiders, and more. Each episode is designed to help busy and passionate creative shop owners take action, work through their overwhelm and get focused on strategic business areas.Thinking about opening your own creative retail shop? Ready to stop playing shopkeeper and “winging” the business stuff? Looking for more foot traffic? Want to turn your brick and mortar into a viable business? Want predictable profits? Want to take the next step to run your store and not let it run you? Turn to Wendy Batten to take the proven steps to achieving your dream store, living your creative life and helping your amazing customers.Join Podchaser to...
- Rate podcasts and episodes
- Follow podcasts and creators
- Create podcast and episode lists
- & much more
Episode Tags
Claim and edit this page to your liking.
Unlock more with Podchaser Pro
- Audience Insights
- Contact Information
- Demographics
- Charts
- Sponsor History
- and More!
- Account
- Register
- Log In
- Find Friends
- Resources
- Help Center
- Blog
- API
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More
- © 2024 Podchaser, Inc.
- Privacy Policy
- Terms of Service
- Contact Us