At the end of last year, well-renowned digital agency Vector Media Group acquired the equally-renowned Happy Cog. Why? And what does it mean for our industry? We get the details from Vector partners Matt Weinberg and Stuart Henry, who explain how the idea of an acquisition evolved over time and how quickly the deal came together once decided. They share the nuances of reassuring both clients and staff, as well as the challenges of merging processes and services. We also get their perspective on the digital agency landscape, along with advice for other agencies that are considering joining forces.
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Happy Cog announcement
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Make a Wish Foundation
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