Tim was invited to speak at The Gathering, not as an honoree, but as a savvy brand leader who knows what good looks like and knows how hard it can be to properly engage external audiences AND get internal stakeholder buy in on a journey to become something more than just a transactional business that prioritizes price or convenience above all else.
Tim's personal journey from a marketer to an operator to a business leader is indicative of our own growth as marketers where we need to evolve from communicating value to actually creating it.
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