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Episode from the podcastDealQuest Podcast with Corey Kupfer
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Episode 71: Creating the Synergy for Optimal Deals, with Marc Gordon

Released Wednesday, 27th May 2020
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I am so excited to feature Marc Gordon’s interview this week. 

Marc has been regularly featured on TV and radio, and has even been referred to as Canada's Marketing Superstar by the Oprah Winfrey Network. As an award winning keynote speaker, Marc has spoken for some of the world's most respected companies, including Bausch and Lomb and Hilton Hotels.

In our interview, we had a chance to discuss:

  • What it takes for two companies to create the synergy needed for there to be a positive outcome for buyouts or partnership opportunities
  • The importance of integrating the culture of a business post-merger and post-deal
  • Why marketing and branding are the essential “icing on the cake”
  • And more!


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From The Podcast

DealQuest Podcast with Corey Kupfer

111
Why do some companies grow by leaps and bounds while others only inch forward? Simple. They embrace Deal-Driven Growth in addition to organic growth! DealQuest is where you learn how to strategize, prepare for, find, and complete deals to grow your company faster.Listen in as host Corey Kupfer takes you behind the scenes with some of the world’s most fascinating deal-savvy business leaders. This is the one place where they can share openly the secret to deals they have done (or failed to do) and the issues, opportunities, benefits, pitfalls and lessons learned.Here you learn first-hand all about:Powerful deals that require little capital Mergers, acquisitions, and tuck-insJoint ventures, partnerships, and strategic alliancesLicensing, raising capital and onboarding key employeesNegotiating, structuring, finding, valuing, closing and integrating dealsDon’t be the one at the table who doesn’t grasp the power of Deal-Driven Growth! See acast.com/privacy for privacy and opt-out information.
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