Under the Radar RSS FeedOvercast LinkiTunes LinkPocketCasts Subscribe LinkI am delighted to announce that today I am launching a new development related podcast with Marco Arment. It is called Under the Radar and starts today on the fi

#225: Users per Day.

Aug 12th, 2015 14m 46s

I tend to think of my app business in terms of revenue per day. Breaking it down to that level helps me keep a close eye on it and know how well or poorly I’m doing. Today I walk through the reasoning for this as well as do a thought experime

#224: Unplanned Absence.

Jul 31st, 2015 14m 58s

Some thoughts on the implications of having to take an unplanned absence from your work when you are self-employed. There are a lot of benefits of being independent that manifest themselves in a situation like this but also a few things to be

#223: What to expect this summer.

Jun 26th, 2015 14m 59s

An overview of what to expect this summer:the beta schedule,timing for release,the importance of RADARS,my growing interest in Swift andan encouragement for everyone to build something new this summer.Will Hains’ iOS Beta History

#222: WWDC 2015 First Impressions.

Jun 8th, 2015 12m 39s

First Impressions from WWDC 2015. These are my initial reactions right after the Keynote, I’ll probably do another episode later in the week which has more considered reactions.

#221: Circular Revenue.

May 29th, 2015 14m 47s

Some high level thoughts about WWDC and my excitement for it. Then, a few thoughts about whether mobile advertising is in a precarious position.

#220: The Essential Experience.

May 22nd, 2015 14m 58s

Today I begin a new Start-to-Finish series discussing the creation of an application from idea to the App Store.My Essential Experience Target: An application focused on surfacing the data currently collected by the Apple Watch and iPhone and

#219: Accidental.

May 14th, 2015 13m 22s

2015 Developing Perspective t-shirts (4 days to order, ends May 18.)One of the most dangerous traps when learning from someone else’s experience is ascribing intentionality to what in reality was accidental. This can make it feel someho

#218: Blazing Trails.

May 8th, 2015 14m 50s

2015 Developing Perspective t-shirts (1 Week left to order.)Once again the topic of sustainable revenue has surfaced around our lovely community. I’ve recently been changing/adapting my thinking on the subject so it seemed the time to w

#217: The Brand.

May 1st, 2015 14m 56s

2015 Developing Perspective t-shirtsMy WatchKit AppsRelease Notes ConferenceIn some ways this week’s episode is a follow up to last week’s show about hustle. All that thinking about the role that asking for money plays in my business

#216: The Hustle.

Apr 23rd, 2015 13m 1s

Thinking through why I have such a hang up about talking about and asking for Money. Why this is probably not such a great thing for my business and what I might do to fix it.My WatchKit Apps

#215: Insidious Features.

Apr 17th, 2015 13m 31s

How to build little features into your applications that re-wire your user’s brains to come to expect a certain behavior. These ‘insidious’ features are a delightful way to help build loyalty with your customers.

#214: App Store Snowstorm.

Apr 9th, 2015 13m 40s

Simultaneous Invention or setting realistic expectations for uniqueness.Simultaneous Invention

#213: Showing Up and Shipping Apps.

Apr 2nd, 2015 14m 58s

After a longer than typical break I’m back with another episode…on a related note I’m talking about how to get unstuck. How I manage the situation that seems to happen often enough where I get stuck in a creative rut. Then I talk a bit about

#212: Four Phases of a Gold Rush.

Feb 27th, 2015 14m 39s

In the run up to Apple’s media event on March 9th I keep hearing the phrase ‘Gold Rush’ over and over again. Today I unpack that concept and whether it might apply to the Apple Watch.The Phases of Gold Rush:The RumorThe LegendThe RushT

#211: Asterisk Free Marketing.

Feb 11th, 2015 12m 43s

Prompted by some thinking I did around building the App Preview for Pedometer++, I start to wonder about honesty in advertising. How honesty should I be? What level of candor is appropriate, helpful, reasonable?Building an App Preview

#210: Polymaths.

Jan 30th, 2015 14m 48s

I’m not a huge fan of the term polymath. It sounds kinda pretentious but sometimes the best word for something is that way. Today I was struck by the wild variety of tasks and skills that it takes to run a business principally on your own. So

#209: Not so Fast.

Jan 23rd, 2015 14m 51s

Today I walk through my history thinking about Swift. From WWDC to now I’ve done a lot of thinking about Swift as whether I should be using it. The result makes me feel a bit conflicted, but the brutally pragmatic part of me is winning out.

#208: Sam Soffes.

Jan 15th, 2015 47m 39s

I take a break out of my normal 15 minute format for a return of my occational interview series. This week I’m delighted to talk to Sam Soffes about balancing your own product work with doing consulting, different ways of thinking about succes

#207: Irresistible Complexity

Jan 10th, 2015 14m 28s

Rather than wading into the hullabaloo regarding Apple’s software quality directly I instead decided to take a step backwards and consider the forces that have driven us to this situation in the first place. My goal is to consider the forces t

#206: Can the App Store be Full?

Dec 12th, 2014 14m 10s

Today I think out loud about the implications of an App Store that is functionally full. Where applications cannot realistically thrive simply because of novelty or freshness. Whatever you do now you are facing up against a hyper-competitive

#205: AILW - Economics of WatchKit Apps.

Dec 5th, 2014 14m 40s

Thinking out loud about why I recently starting my series called As I Learn WatchKit. I’ve learned a lot about the creative process by giving myself permission to put unpolished things into the world.My first attempt at YoutubeThen, I d

#204: Delightfully Pragmatic.

Nov 20th, 2014 14m 49s

My first reactions to WatchKit. I’m really glad Apple has given is some genuinely powerful capabilities with this first generation of APIs.Getting Started with WatchKitMy Initial ImpressionsApple’s Main WatchKit pageDeveloper Forums

#203: Divided by One.

Nov 14th, 2014 13m 38s

For a while now I’ve had an episode idea discussing some of the ‘interesting math’ about working on a project by yourself. I discuss how working on something by yourself is so very different than in working on any other sized team.

#202: Four Quadrants of Ideas

Nov 6th, 2014

I’ve had a few folks ask me about my plans and ideas for Apple Watch. While I don’t try to be too coy about what I’m working on I’ve definitely kept some of my ideas close to the vest. I’m well aware that ideas, in general, are useless on the