Localized Programmatic Political Ad Buys with Frost Prioleau Simpli.fi
Released Wednesday, 26th September 2018
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Localized Programmatic Political Ad Buys with Frost Prioleau Simpli.fi
Localized Programmatic Political Ad Buys with Frost Prioleau Simpli.fi
Wednesday, 26th September 2018
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Frost Prioleau, CEO, Simpli.fi shares his insights about the value of real time programmatic ad buying to help political and advocacy campaigns find the right person at the right time and in the right place and why reaching voters in the moment that matters the most is the way to break through the ad clutter. He also talks about the value of geo-fencing for driving fundraising and getting out the vote as well as building a stronger volunteer base with event targeting.
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Digital Politics with Karen Jagoda
Digital Politics with Karen Jagoda is a non-partisan podcast featuring thought leaders and industry pioneers with insights about innovative approaches to political campaigns, voter engagement, mobilization, fundraising, persuasion, and GOTV. Topics include the power of mobile devices, leveraging social networks, message testing and targeting, cross-media advertising, grassroots organizing, and big data.Join Podchaser to...
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