If you’ve listened to any of our recent He Said, She Said episodes, then you know that Chris and I are super into NFTs and investing in the Web3 space. There’s so much buzz around this next stage of the internet that I wanted to invite one of the leading women in cryptocurrency onto the show to break down the basics of NFTs. Lisa Mayer is an entrepreneur and philanthropist who is the founder and CEO of Boss Beauties, a women-led global initiative that creates opportunities for girls and women through cutting-edge collaborations. We discuss what NFTs are, how to get started, and what to consider when investing in one. Lisa also shares her top security tips and how to get involved with Boss Beauties mentorship.IN THIS EPISODE, WE TALK ABOUT:Women empowerment in this new digital space What it was like for Lisa to host an event in the metaverse How the original vision for Boss Beauties has expanded Selling out 10,000 Boss Beauty NFTs in 90 minutes Why Lisa believes that NFTs are here to stay How to make money with NFTs Top resources for buying and selling NFTs RESOURCESThanks to Indeed for supporting Earn Your Happy. Go to indeed.com/happy to redeem a $75 sponsored job credit. Shout out to Jenni Kayne for sponsoring the show. Get 15% off your first order at jennikayne.com and use my code LORI at checkout. Sign up for The Spritz newsletter at litepink.com!Text PODCAST to 310-496-8363 for updates and a chance to be featured on the show!CONNECT WITH LISA Visit Boss Beauties website: bossbeauties.com Follow Boss Beauties: @bossbeautiesnft Follow Lisa: @lisamayer CONNECT WITH LORIFollow me: @loriharderFollow Lite Pink: @drinklitepinkFollow Earn Your Happy: @earnyourhappyFollow Girlfriends & Business: @girlfriendsandbusinessListen to Girlfriends & BusinessABOUT LISA MAYERLisa Mayer is an entrepreneur, philanthropist and Founder & CEO of My Social Canvas and Boss Beauties. Born and raised in CT on a small family farm, it was there where she first learned about entrepreneurship and the value of hard work.After working for edtech startups early on in her career, Lisa left the Silicon Valley scene to pursue her passion to help elevate young women through mentorship and social entrepreneurship. In 2012, with this vision she created My Social Canvas.Lisa’s mission to equip young women with mentorship programs has impacted thousands of high school and college-aged girls all over the world spanning across 15 countries and over 400 educational institutions. Her work has been featured in Forbes, ELLE, on Bloomberg Live, and through Women@Apple a division of Apple’s Diversity Network Association.In 2021, after spending 10 years helping to educate the next-gen of women and girls, Lisa launched Boss Beauties. The company is an extension of the same passion and goals she has championed for over a decade. The company’s first initiative tackled the male dominated NFT space and is one of the few female led NFT projects to date. Boss Beauties’ first NFT collection of 10,000 unique digital portraits capturing independent and diverse women sold out in its first hour becoming the first ever NFT collection to be displayed at the New York Stock Exchange. Reese Witherspoon, Eva Longoria, and Olympian Allyson Felix are among some of the celebrities who own pieces. In addition, Boss Beauties was also featured on the Nasdaq Tower for International Day of the Girl. A portion of proceeds from NFT sales go back to supporting their work mentoring young women worldwide. Lisa continues to fight to improve the lives of future generations of women through mentorship activations and collaborations such as Rolling Stone, Neiman Marcus, Hugo Boss, Mattel and more to be announced in 2022. Lisa currently resides in NYC with her husband and Boss Beauties Co-Founder Anthony and their son Hudson.