Patrick and I loved interviewing 50+ sales leaders for our B2B Startup Sales podcast.
But we honestly never imagined to build a demand generation business out of it.
Mark did so very successfully withSpeak on Podcasts to help B2B Tech Brands increase brand awareness and generate more demand by speaking on podcasts your audience listens to and trusts.
After spending 12 years in B2B sales, marketing and recruiting, Mark and I talked about the value of having conversations instead of pitches, always be connecting and why cold email is not dead at all.
Here are 3 things among the many more I learnt from him:
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