This episode’s guest is Roger Nairn, the Co-Founder and CEO of JAR Audio, one of the world’s largest podcast production agencies. They help companies like Expedia, Lululemon and Cineplex grow their revenue through ROI-driven podcasts that make meaningful connections between listeners and brands. Roger comes from almost 20 years in the advertising world (working with DDB and Cossette) before building the company. 

- Guerrilla stunt with 3000 panties on a Lamborghini

- Guerilla stunt for egg marketing board of British Colombia 

- Podcast marketing is a niche skill

- How to start a company. SMARTLY. Not engaging in procrastination whatsoever.

- Seth Godin - Shipping 

- Aiming big is more feasible 

- Serendipity

- Depression cure

Book recommendations:

Grant Cardone - 10X

Think and grow rich - Napoleon hill

Reboot - Jerry Colona (CEO whisperer)

The one thing - 

Psychocybernatics

Out on a wire

Autobiography of bob Iger (CEO of Disney)

Find Roger here: 

https://www.linkedin.com/in/rogernairn604?originalSubdomain=ca

JARaudio.com

Everyone can register for his free webinar (“10 Reasons Why Brands Are Embracing Podcasts”) by visiting  [JARaudio.com/webinar](http://jaraudio.com/webinar) 

Find Alisa here:

https://boredeyemedia.com

https://www.linkedin.com/in/alisaczar/

Or add me on Clubhouse: @alisaczar