Snappy Kraken & Prospecting in a Volatile Market

Released Tuesday, 24th March 2020

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Snappy Kraken & Prospecting in a Volatile Market

Tuesday, 24th March 2020

Good episode? Give it some love!

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Today I'm joined by Robert Sofia, founder of Snappy Kraken.

We talk:

How financial advisors should prospect in a volatile market
What Snappy Kraken is + who is and isn't a good fit
Tips for creating successful email marketing campaigns
The details of a 6-month experiment I'll be running with Snappy on this podcast

If you're interested in learning how to prospect in a volatile market and the ins and outs of marketing automation platforms, today's episode is for you.

For all the links and resources mentioned, visit www.taylorschulte.com/14

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From The Podcast

Experiments in Advisor Marketing

Most of my marketing experiments have failed. But, some have succeeded. From spending tens of thousands of dollars on print ads to hiring a Harvard data nerd to run Facebook campaigns, it’s quite possible I’ve experimented more in the last five years than the average advisor has in their entire career. And this is just the beginning. Join me as I explore the world of marketing in the financial planning industry. Follow along as I experiment with different ideas, share my successes and failures, and interview outside-the-box experts.

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